Sanrio has joined hands with Casio America for a new collection of watches inspired by Hello Kitty. Named the BGA190KT, the watch will be available in two colours.
The watch will feature a minute hand decorated watch with Hello Kitty’s signature red ribbon, a band covered in Hello Kitty-style illustrations and a back plate that showcases an originally designed pilot Hello Kitty.
The partnership also marks the second Baby-G collaboration timepiece for globe-trotting character.
The watch is now available at Macy’s, select fashion boutiques, the G-Shock Store in New York City. You can also buy it online from the official store – ShopCasio.com.