Apparel Licensing Sports Sports Licensing Top News 

MACRON PRESENTS OFFICIAL MERCHANDISE LINE FOR RUGBY WORLD CUP 2023 IN FRANCE

Reading Time: 2 minutes Post Views: 175 PASSION, STYLE, AND ELEGANCE MACRON PRESENTS OFFICIAL MERCHANDISE LINE FOR RUGBY WORLD CUP 2023 IN FRANCE As excitement builds for Rugby World Cup 2023, sportswear brand Macron and World Rugby today presented the tournament’s official merchandise line, in a partnership facilitated by World Rugby’s Global Master Licensee IMG. Inspired by the French tricolour, the line predominantly features the host nation’s characteristic blue, white and red colours and includes products for men, women and children. The practical and elegant garments can be worn at any time of day…

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Apparel Licensing Character Licensing Fashion Licensing 

The Smurfs open its gate to the Indian market with Smurfs X ONLY collection

Reading Time: 2 minutes Post Views: 217 An amalgamation of comfort, fashion and athleisure this season with ONLY X SMURFS The Smurfs open its gate to the Indian market with Smurfs X ONLY collection ONLY brings an all-new collection in collaboration with the pop culture icons – Smurfs! Bright blue and instantly unforgettable, Smurfs have rapidly become global icons of self-expression on every continent. This universe of cute, joyous and cheerful characters comes to life via ONLY & latest coast-to-couch, off-duty limited edition collection. With quirky prints, street-style pieces, and sporty silhouettes, the collection…

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Apparel Licensing Brand Licensing Fashion NFT Top News 

Bored of Directors Signs Master Apparel licensee: Bioworld Merchandising

Reading Time: 2 minutes Post Views: 641 Bored of Directors Signs Master Apparel licensee: Bioworld Merchandising Bored of Directors, the premiere collective of Bored Ape Yacht Club NFTs, kicks off its U.S. Licensing program with leading apparel manufacturer, Bioworld Merchandising. NFIP Holdings, in conjunction with its exclusive licensing agency, Brand Central, launched Bored of Directors in May 2022. Bored of Directors offers 12+ BAYC Apes owned by like-minded individual owners featuring a variety of aesthetics and personalities under one collective brand. The collection of Bored Apes and the derivative artwork and assets created by…

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Apparel Licensing Brand & Lifestyle Fashion Fashion & Accessories 

The Official Humans of Bombay Merch is now available on Souled Store

Reading Time: 2 minutes Post Views: 1,648 The Official Humans of Bombay Merch is now available on Souled Store  After building a community of over 2.29 million people, Humans of Bombay have finally launched their new collection #ImKindDontMind in partnership with Humans of Bombay.  What started as the team of storytellers is now a full-fledged company on a mission to accept and celebrate diversity.  The #ImKindDontMind collection is an ode to the power people hold to inspire each other positively by (quite literally) wearing their heart on their sleeves and becoming a constant reminder to those…

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Apparel Licensing Fashion 

Sabyasachi x H&M collection will hit the stores on Aug 12

Reading Time: 2 minutes Post Views: 1,380 Sabyasachi x H&M collection will hit the stores on Aug 12 Renowned designer Sabyasachi has partnered with Swedish fast-fashion brand H&M to launch a brand-new collection “Wanderlust.” The collection would showcase classical Indian silhouettes and rich hand-crafted textile that Sabyasachi specializes in. Fans could purchase the pieces in this collection from selected H&M stores from the 12th of August onwards. The designs are available in mint colors and have light floral patterns on them. The collection starts from Rs 799 and ranges to Rs 9,999. “I am…

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Apparel Licensing Celebrity Licensing 

Pop singer Rihanna launches Savage X Pride capsule

Reading Time: < 1 minutes Post Views: 1,028 Pop singer Rihanna launches Savage X Pride capsule The flag bearer of LGBTQIA + rights Rihanna launched her fun new collection under Savage X Fenty, and it celebrates being queer. Savage X Pride capsule is for “everyone.” The garments in the collection include a number of sleek, rainbow embellished loungewear that anyone can pull off.  Partnering with Rihanna’s Clara Lionel Foundation, the company not just believes in token representation but creating an actual impact.  Savage promises a 2,50,000 dollar donation from the sale of the collection to…

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Tommy Blast from the past jeans capsule Apparel Licensing Brand & Lifestyle Brand Licensing Fashion Licensing 

TOMMY HILFIGER PARTNERS WITH VIACOMCBS CONSUMER PRODUCTS

Reading Time: 2 minutes Post Views: 1,527 The one-of-a-kind collection features ‘90s and ‘00s pop culture icons with fan-favorite TOMMY JEANS styles. TOMMY HILFIGER PARTNERS WITH VIACOMCBS CONSUMER PRODUCTS ON A BLAST FROM THE PAST TOMMY JEANS CAPSULE Tommy Hilfiger, owned by PVH Corp. [NYSE: PVH], announced the launch of A Blast From The Past capsule in partnership with ViacomCBS Consumer Products. Launched on June 3rd, the collection taps into TOMMY JEANS’s long history of pop culture collaborations, featuring iconic characters and logos from Nickelodeon and MTV across a range of T-shirts, sweats, and…

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Apparel Licensing Art & Design Fashion Licensing 

ANTHEA CRAWFORD x VAN GOGH MUSEUM TO LAUNCH AUTUMN/WINTER 2021 COLLECTION

Reading Time: 2 minutes Post Views: 2,187 In celebration of the Anthea Crawford brand’s 45th anniversary, the Australian womenswear designer has partnered with the Van Gogh Museum to launch a limited-edition autumn/winter 2021 collection, in a deal brokered by IMG. ANTHEA CRAWFORD x VAN GOGH MUSEUM TO LAUNCH AUTUMN/WINTER 2021 COLLECTION Set to launch 14 May 2021, the new line will feature Vincent van Gogh‘s iconic artwork, bold colours, and signature styles in a 19-piece collection of dresses, blouses, T-shirts, trousers, coats, and jackets. The range will be available worldwide from www.antheacrawford.com.au, as well…

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Apparel Licensing Movie Licensing 

H&M Debuts ‘Harry Potter’ Kids Collection

Reading Time: 2 minutes Post Views: 3,246 The fast fashion retailer has a little magic up its sleeve with its new kidswear release. Fast fashion retailer H&M has zoomed into the Wizarding World with the launch of its new kidswear collaboration, “Harry Potter” x H&M. H&M Debuts ‘Harry Potter’ Kids Collection The “Harry Potter” x H&M kidswear collection brings together elements of Hogwarts and today’s fashion, with nods to the Wizarding World on each piece. The range includes tops, sweatshirts, hoodies, jeans, trousers, joggers and dresses for babies and accessories such as scarves, hats,…

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lc-royal-enfield-women-wear Apparel Licensing Brand Licensing 

Royal Enfield forays into women’s wear

Reading Time: < 1 minutes Post Views: 3,067 Royal Enfield forays into women’s wear announces the launch of its first ever apparel and riding gear range, exclusively for women in India in its first ever Brand Extension deal.R Taking inspiration from the ‘motorcycling way of life’, the clothing range is designed to be aspirational yet accessible, supporting women in their pursuits of exploration. The collection is anchored by a set of riding jackets, trousers, gloves and helmets with a complement of t-shirts, shirts and jeans. The riding gear has been crafted keeping in mind the habits…

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