Character Character & Entertainment Character Licensing Fashion Fashion & Accessories 

PULL&BEAR LAUNCHES THE SMURFS CLOTHING COLLECTION

Reading Time: 2 minutes Post Views: 462 The Smurfs clothing collection is now available worldwide from Pull&Bear’s online store. The new CGI The Smurfs series was released on Nickelodeon on 10 September and will soon be launched on more channels. DeAPlaneta Entertainment is the licensing agent for IMPS -The Smurfs in Spain, Portugal, and Central and Eastern Europe (CEE). PULL&BEAR LAUNCHES THE SMURFS CLOTHING COLLECTION Young fashion chain belonging to the Inditex group: Pull&Bear, has signed a Direct-to-Retail agreement with DeAPlaneta Entertainment for the global launch of The Smurfs collection, featuring the iconic little…

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ROWING BLAZERS X BABAR FAIT DU SKI Brand Licensing Character Licensing 

ROWING BLAZERS X BABAR LAUNCH SKI-INSPIRED “FAIT DU SKI” CAPSULE

Reading Time: 3 minutes Post Views: 604 Rowing Blazers continues its partnership with French children’s book character, Babar for a Ski-Inspired Capsule  ROWING BLAZERS X BABAR LAUNCH SKI-INSPIRED “FAIT DU SKI” CAPSULE Rowing Blazers has teamed up once again with Nelvana, a world-leading international producer, distributor and licensor of children’s animated and live action content, and The Clifford Ross Company, to deliver another collection of distinctive pieces featuring the legendary literary character Babar for the winter season: a ski-inspired capsule inspired by the 1966 book Babar Fait du Ski.  Since Babar first took to…

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NFT 

RECUR Announces Strategic NFT Partnership with Sanrio

Reading Time: 2 minutes Post Views: 565 RECUR also announces their first proprietary NFT drop, RECUR Portal Pass RECUR Announces Strategic NFT Partnership with Sanrio for the First Time Bringing the Hello Kitty Iconic Brand into the Digital Collectible Space RECUR today announced a strategic partnership with iconic brand Sanrio – Hello Kitty, to create a fan-focused platform that will bring the beloved character to the NFT space for the very first time. RECUR is thrilled to create a bespoke experience for Hello Kitty fans, some of the most engaged and dedicated fans in…

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Disney Hasbro Character & Entertainment Character Licensing 

New BEYBLADE BURST QUADDRIVE Toy Line from Hasbro Revealed!

Reading Time: 3 minutes Post Views: 734 ADK Emotions NY Inc., a New York-based subsidiary of ADK Emotions, has announced the much-anticipated debut of BEYBLADE BURST QUADDRIVE, season six of the BEYBLADE BURST series. New BEYBLADE BURST QUADDRIVE Toy Line from Hasbro Revealed! BEYBLADE BURST QUADDRIVE DEBUTS ON DISNEY XD AND DISNEYNOW  The new season features 26 22-minute episodes that will begin rolling out December 4, 2021, on Disney XD and DisneyNOW. All previous seasons have aired on Disney XD, making it the North America linear broadcast home of one of the most beloved…

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NFT 

ViacomCBS Enters Strategic NFT Partnership with RECUR

Reading Time: 2 minutes Post Views: 459 Multi-year pact will offer innovative digital collectables across the ViacomCBS portfolio ViacomCBS Enters Strategic NFT Partnership with RECUR RECUR will create a fan-focused platform that will bring ViacomCBS’s iconic IP and cherished franchises to the NFT space. Through this agreement, ViacomCBS and RECUR will create a unified environment where fans can buy, collect and trade NFTs as digital products and collectables across ViacomCBS’ leading portfolio of consumer brands, including BET, CBS, Comedy Central, MTV, Nickelodeon, Paramount Pictures and SHOWTIME®. Launching in the spring of 2022 and rooted…

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Merchandise Licensing 

Endemol Shine North America launches new consumer products

Reading Time: < 1 minute Post Views: 1,743 Endemol Shine North America has released an exhaustive list of new consumer products inspired by the hit series Peaky Blinders and Black Mirror. As per the new deals, Black Mirror Nosedive social board game and Loot Crate products, as well as a Peaky Blinders 2019 wall calendar, will hit shelves for holiday gifting. “Black Mirror and Peaky Blinders have some of the most enthusiastic and dedicated fans in the world,” said Tamaya Petteway, SVP brand and licensing partnerships, Endemol Shine North America. Nosedive is produced by Asmodee…

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Character Licensing Merchandise Licensing 

‘Thomas & Friends’ comes to life in North America! Here’s how

Reading Time: 2 minutes Post Views: 3,285 Everyone’s favorite Blue Engine and the Island of Sodor come to life! Mattel has launched the second largest permanent ‘Thomas & Friends’ attraction in North America with the opening of Thomas Town. Located within Kennywood Park, one of the world’s most renowned family amusement parks, Thomas Town features five rides including a train ride with Thomas, a live stage show, themed play and entertainment areas, retail store and more. It will be the second-largest permanent Thomas & Friends attraction in North America. Set on a bluff overlooking…

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Apparel Licensing Fashion Licensing 

Forever 21 launches exclusive Coca-Cola capsule collection

Reading Time: < 1 minute Post Views: 4,786 The Coca-Cola Company partnered with fashion retailer Forever 21 for an exclusive apparel collection. The F21xCoke collection is comprised of nostalgic ‘Coca-Cola’ iconography and includes an array of men’s and women’s apparel. Featuring classic red and white Coca-Cola colors, the collection boasts the perfect ‘throwback’ pieces to kick off the Summer season. The women’s collection offers a collection of pieces from t-shirts, crop-tops, and beach ready bikini tops and bottoms. The men’s collection comprises of international Coca-Cola logo T-shirts and checkered logo shorts and jackets. The collection…

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Character & Entertainment 

Nelvana secures broadcast deal with Sesame Workshop

Reading Time: < 1 minute Post Views: 5,281 Corus Entertainment’s Nelvana Enterprises and a world-leading producer and distributor of kid’s programming has secured the broadcast and licensing rights to beloved children’s program — Sesame Street. Under the new agreement, Nelvana will exclusively broadcast Sesame Street and Sesame Studios’ content in Canada on Corus’ Treehouse, as well as on the network’s non-linear platforms. Nelvana will also represent Sesame Street within the Canadian licensed consumer products community. Scott Chambers, senior vice president, North America Media and Licensing, Sesame Workshop, added: “Nelvana’s commitment to family and children’s entertainment…

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Brand Licensing Global Licensing 

Good news for coffee lovers! Nestle pays $7.15 bn to sell Starbucks products

Reading Time: 2 minutes Post Views: 3,531 In what could be termed as a historic deal, Swiss food giant Nestle announced that it will pay USD 7.15 billion in cash for the rights to market Starbucks products around the world, outside of the company’s coffee shops. As part of this transaction, Starbucks will receive an up-front cash payment of USD 7.15 billion for a business which generated annual sales of USD 2 billion. The transaction does not include the transfer of any fixed assets, which facilitates a smooth and efficient integration. The agreement gives…

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