Merchandise Licensing 

Sesame Workshop teams up The Land of Nod

Reading Time: 2 minutes

Sesame Workshop, the non-profit educational organisation behind Sesame Street and The Land of Nod, a leader in design and home furnishings for the whole family, have teamed up for a new line of decor and furnishings-the Sesame Street for Nod collection.

Featuring an extensive collection of decor, playroom furniture, bedding, apparel, backpacks and toys, the co-designed products bring to life Sesame Street’s beloved Muppet characters through the vintage and artisanal design elements that The Land of Nod is known for. Each piece embodies the furry fun of Sesame Street-capturing the energetic spirit of kids while inspiring their imaginations.

“Sesame Street is all about celebrating everyday moments with your family from sun up to sun down,” said Gabriela Arenas, Vice President of Licensing, North America, Sesame Workshop. “With Nod, a company that shares the magic of childhood through kids’ furniture, bedding, and accessories, we were able to create a collection that reflects the vibrancy of Sesame Street. The collaboration was a natural fit,” she added.

“We took the Sesame Street characters you know and love and brought them to life through a combination of colorful vintage artwork and bold, modern design,” said Danielle Kurtz, Creative Director, Land of Nod. “We wanted it to scream Sesame Street but in a very unique, Nod way. That means you’ll see everything from Elmo’s eyes on a bright red quilt to a shaggy yellow rug that your subconscious will immediately recognize as Big Bird just by nature of the color and texture. We hope it makes kids everywhere smile.”

The Sesame Street for Nod collection is now available at

Related posts

%d bloggers like this: