BrandComply.com, the industry’s only truly integrated contract to consumer enterprise licensing software solution, has introduced the first Brand Compliance scoring system designed to help brand owners benchmark their licensing programmes in relation to others in the industry.
Mike Dunn, co-President and Chief Brand Officer, Octane5 International observed, “We are excited to be able to utilize our decades of brand licensing experience along with the insight we have garnered partnering with world-class licensing programs to offer this much-needed diagnostic tool to the industry.”
Having pioneered licensing best practices standards and solutions with our partners for years, we are pleased to offer an efficient and effective way for other programs to gain an objective, detailed look into how their programs measure up, areas of risk and specific ways to improve.
The Brand Compliance Score or BCS is a proprietary diagnostic tool offering an analysis of an overall licensing programme.
Designed to offer insights into potential unmitigated risk as well as process improvements, the BCS system measures a licensing programme across multiple data points using a combination of best practice standards and benchmark data from other gold standard programmes.
The BCS provides a licensor with a road map to focus programme improvement efforts. Our team of licensing experts will help the brand owner interpret their score and will recommend proven best practices that the brand owner can implement in areas such as risk mitigation, improved department efficiencies, and overall program profitability.
Initial evaluation is garnered from a short quiz that can be taken during Licensing Expo at the BrandComply booth C134.
