Barnes & Noble is continuing its annual celebration of pop culture and its fans with Get Pop-Cultured.
“Get Pop-Cultured with Barnes & Noble has always been one of our most highly anticipated events of the year, and this year, we’re giving fans a celebration of pop culture with special offers in all stores throughout July, culminating with an exclusive cosplay event at select stores and a superhero storytime at all stores,” says Mary Amicucci, chief merchandising officer, Barnes & Noble.
“Cosplay has quickly become a customer favorite that brings characters from stories to life, and we are looking forward to bringing this excitement to our stores again this summer,” she added.
This year’s celebration will feature a host of events and promotions that would highlight some of today’s leading properties in pop culture including Marvel, Manga, DC, Harry Potter, Tokidoki among many other.
Throughout the month-long event, Barnes & Noble customers will also be invited to experience a number of events and promotions including photo ops, never-before-seen merchandise, special offers, giveaways and more.
In addition, on July 29, the retailer will host a cosplay event which will include a how to workshop for novice cosplayers, a cosplay parade and a costume showcase.
Get Pop-Cultured with Barnes & Noble was established way back in 2014 to bring customers’ favourite books, characters, movies, artists, illustrators and pop-culture icons to life. This year’s event will run till July 29.
