Barajoun Entertainment has appointed Copyright Licensing Agency to serve as the exclusive global licensing agent for the upcoming animated film, Bilal: A New Breed of Hero, which made its debut on the big screen across the MENA region in September 2016. The film that was released in Turkey on 26 May is set to launch globally in Fall 2017.
Under the terms of the agreement, Copyright Licensing will now work to optimize the management of the licensing program and secure a number of worldwide agents and licensing partners to create an array of products.
The licensing program will encompasses the film and spans multiple categories including toys, collectibles, apparel, accessories, novelties, stationery, publishing, promotions, digital, interactive games and live events.
“We are excited to have Copyright Licensing as our global licensing representative, they are known for building brands and creating innovative programs, and we believe they will apply their expertise to build a full scale consumer products program in support of this inspiring movie” says Ayman Jamal, Producer/Director, Barajoun Entertainment.
Bilal, a seven-year-old boy, finds himself with his sister under the tyranny of slavery. He bears many burdens of life in his childhood from which he discovers inner strength he did not know he possessed before.
Bilal knew from the bottom of his heart that he must be brave enough to raise his voice and choose his own path and that everything is possible with determination. His courage was able to undo his handcuffs and set him free.
