Brand Licensing 

After a gap of 14 years, Thomson is all set to re-enter Indian market next month

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After almost a gap of 14 years, France based Technicolor SA owned consumer electronics brand Thomson, is all set to re-enter Indian television market in Mid-April.

In India, the brand will be under an exclusive licensing agreement with a local counterpart. However, the name of the counterpart has not been disclosed yet.

The brand would bring in the range of its smart televisions, the company said in a statement.

Media reports suggest the buzz created by Xiaomi TVs has forced Thomson to make a comeback in the Indian market. However, this is not the first time, it had proposed to invest Rs 300 crore in Resolute Electronics India, while trying for a comeback in 2015.

It was reported in the media around mid-2015 that Resolute would manufacture and market Thomson brand’s LED televisions and large home appliances. The LED TVs were to be the first to roll out of its Medchal facility under a licensing agreement with Technicolor SA. However, the deal did not materialize.

The European electronics brand has been known to sell TVs, digital set-top boxes, digital imaging, LCD monitors, healthcare, lighting and some automaton products. Thomson currently sells seven different series of Smart TVs in Europe, all of which is connected through DLNA for easy access of content stored on devices connected to a user’s home network.

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