Want a t-shirt featuring white colored lazy gullible Snoopy dog? In what can be termed as good news for the cartoon fanatics, Peanuts Worldwide has partnered with Levi’s for a new, co-branded apparel collection featuring Snoopy.
In paying homage to everyone’s favorite lazy K9 cartoon, the Levi’s x Snoopy collection will include a range of men’s and women’s t-shirts, totes, beanies among others.
What’s more interesting is the products will showcase the beagle doing his signature happy dance, in his Joe Cool character and performing his lounge act alongside the Levi’s logo.
The Levi’s x Snoopy Collection will be available for purchase at retailers worldwide and online at the official website — Levi.com.
Who is Snoopy Dog?
Snoopy is a loyal, innocent, imaginative and good-natured beagle who is prone to imagining fantasy lives, including being an author, a college student known as “Joe Cool” and a World War I Royal Flying Corps ace.
He is perhaps best known in this last alternate persona, wearing an aviator’s helmet and goggles and a scarf while carrying a swagger stick.
Snoopy can be selfish, gluttonous, and/or lazy at times, and had his share of moments where he is mocking his owner, Charlie Brown.
Snoopy imagines himself to speak, but never actually does; much like with real life animals, the human characters are unaware of his musings.
Created om October 4, 1950, Snoopy has become one of the most recognizable and iconic characters in the comic strip.
“Who doesn’t love Snoopy? Snoopy’s own kind of personality and philosophy seems to have some kind of resonance with the sentiment of today as well,” Jonathan Cheung, head of design, Levi’s was quoted as saying.