Angry Birds takes flight with Neos!

This summer sees the arrival of some delightful new travel companions for Neos, the

leisure airline owned by the Alpitour Group. Angry Birds – the stars of cinema, toys,

promotions, their own games and much, much more – will actually take flight over the

next few months aboard a 737 that has been personalized just for them!

 

This initiative is the latest project in the successful partnership between the Alpitour

Group and Angry Birds, which was launched last winter. These two major names in their

fields had already enjoyed an exclusive collaboration focused on Italian travel and

travelers. Now, there’s another ‘first’ on the horizon: Neos will be the first Italian airline

to have personalized Angry Birds livery, a riot of colors and fun character images

inspired by forthcoming film The Angry Birds Movie 2.

 

Yes, for the next few months, delighted travelers will be welcomed on the runway by the

cheeky and charming stars, who will be greeting passengers – from the side of the plane!

 

The Neos airplane certainly won’t go unnoticed as the Angry Birds take flight to some of

the most splendid summer destinations. They include Italy, the Canary Islands, the

Balearic Islands, Israel, and Egypt – and in all of them Alpitour has many special

offerings for holidaymakers, including the AlpiClub Famiglia where Red and other

Angry Birds friends will be on hand to entertain guests with a variety of activities during

their stay.

 

“Neos is continuously working to innovate,” says Aldo Sarnataro, CEO of Neos, “as

evidenced by our young, cutting-edge fleet, the many services on board, a wide range of

destinations to explore, and custom initiatives and collaborations that reflect the airline’s

lively, dynamic philosophy. Angry Birds is perfectly in line with our bolder, cheekier side,

and we are thrilled to have the characters aboard as we await the release of the latest

Angry Birds film, The Angry Birds Movie 2.”

 

Neos’ new livery is also a handy reminder that The Angry Birds Movie 2 is imminent.

Due to be released in theatres in Italy on 12 September and produced by Sony Pictures

Animation in collaboration with Rovio Entertainment, this is one of the most anticipated

film releases of 2019.

 

“We like all our partnerships to have a strong connection with our movies, so the idea of

letting the Angry Birds fly made perfect sense”, says Domenico Ravaioli, Promotions

Manager at Sony Pictures. “The Alpitour Group is the leading company in its field, with

an excellent understanding of communication. It is a great pleasure and privilege for

Sony Pictures to be part of this amazing project alongside Alpitour.”

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