Food Licensing 

ZAG Renews Miraculous™  Ladybug License with Italy’s Leading Crisp Brand

Reading Time: 2 minutes Post Views: 893 ZAG Renews Miraculous™  Ladybug License with Italy’s Leading Crisp Brand San Carlo, leader in Italy in the potato chips and savory snacks market, has extended its licensing agreement with ZAG  for the third time in a row Ladybug will star on San Carlo Junior individual and multipacks Planeta Junior has signed an agreement with San Carlo Gruppo Alimentare S.p.A. renewing its licensing agreement for Miraculous: Tales of Ladybug and Cat Noir, for the third consecutive year. The Miraculous brand is based on the successful animated series created…

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Food Licensing 

Bikano and Chhota Bheem enter into a licensing deal for “Fatax”

Reading Time: 2 minutes Post Views: 630 Bikano and Chhota Bheem enter into a licensing deal for “Fatax” Appetizer specialist Bikano entered into a licensing contract to get the most iconic kids’ character Chhota Bheem on their products. Bikano has come out with a whole new range of products which include Ringz, Puffers, Cheese balls, Pasta Crunch, and more. The brand has managed to gain a strong footing in the western snack market which is valued at 16000 crores. The category is expected to grow by 23-25% by 2024. This product has been specifically…

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Collaborations Food Licensing 

MAYA THE BEE PARTNERS WITH INNOVATIVE FRENCH FOODTECH COMPANY BEE’S DREAM

Reading Time: 2 minutes Post Views: 613 MAYA THE BEE PARTNERS WITH INNOVATIVE FRENCH FOODTECH COMPANY BEE’S DREAM  Studio 100 Media has entered into a licensing agreement with  French food tech start-up Bee’s dream for “Maya the Bee”. The contract was negotiated and concluded by French licensing agency M.J.A. Licensing, which is representing several of Studio 100’s brands in France. Bee’s dream has invented a  unique concept of bringing honey directly from the beehive to the table. This premium honey is produced directly, stored, and packaged by the bees in easy-to-press individual portions that…

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Chupa Chups Lolipop Brand Licensing Food Licensing 

UNILEVER LAUNCHES THE FIRST LOLLIPOP ON ICE WITH CHUPA CHUPS

Reading Time: < 1 minute Post Views: 902 UNILEVER LAUNCHES THE FIRST LOLLIPOP ON ICE WITH CHUPA CHUPS UNILEVER, the leading food company known to create great new products that consumers love, has launched a new Chupa Chups ice cream nationwide in Italy this May. The range of cute mini ice creams is not only inspired by three of the brand’s most popular flavours – lemon, strawberry and cola – for the first time they also recreate the actual shape and size of the Chupa Chups XXL lollipops. The surprising format and the delicious taste…

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Brand & Lifestyle Food & Drink Food Licensing 

Fruit-tella Strikes Master Licensee Deal that is Bursting with Flavour

Reading Time: 2 minutes Post Views: 691 Perfetti Van Melle appoints Licensing Matters Global as master licensee for their sustainability-minded, conscious candy brand, Fruit-tella, in the UK and Benelux. Italian-Dutch confectionery company Perfetti Van Melle and Licensing Matters Global (LMG), a London-based, leading global licensing agency, have announced a long-term partnership to extend the ninety-year-old candy brand, Fruit-tella, into selected lifestyle product categories via strategic licensing and retail efforts in the UK and Benelux. Fruit-tella Strikes Master Licensee Deal that is Bursting with Flavour Drawing from Fruit-tella’s DNA, LMG will be leveraging the brand’s…

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Food & Drink Food Licensing 

PLAZA IN A SWEET SPOT THIS SPRING WITH CHUPA CHUPS

Reading Time: < 1 minute Post Views: 1,106 In Japan the Chupa Chups licensing program has been going from strength to strength over the past two decades. The brand is represented by Sanrio Far East and has done many successful launches with Uniqlo, GU, Itochu, Casio, local fashion labels and co brandings with the popular Sanrio characters among others. PLAZA IN A SWEET SPOT THIS SPRING WITH CHUPA CHUPS This spring, Plaza, the lifestyle retailer which is popular with young people for its cool overseas product offer, has launched a Chupa Chups corner where fans…

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Brand Licensing Character Licensing Collaborations Food Licensing 

Warner Bros. Consumer Products and Entergage Launch Scooby-Doo EATS

Reading Time: 3 minutes Post Views: 1,777 Warner Bros. Consumer Products and Entergage Launch Scooby-Doo EATS, Introduce Original Farm to Plate Options to the Frozen Food Aisles Looks Like We’ve Solved the Healthy Frozen Food Mystery Writers Joe Ruby and Ken Spears created the original series, Scooby-Doo, Where Are You! for Hanna-Barbera Productions in 1969. Nathen Mazri, world’s youngest Scooby-Doo licensee known to develop unique food concepts dedicated for pop icon cartoons related to food does it again and decided to create healthy (Farm2Plate) & delicious food products for the hungry dog, Scooby-Doo Entergage…

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Honda a lollipop on wheels! Brand Licensing Collaborations Food Licensing Top News 

Honda Scoopy I x Chupa Chups: a lollipop on wheels!

Reading Time: < 1 minute Post Views: 3,098 Honda joins forces with Perfetti Van Melle in Thailand on a collaboration between the popular Scoopy I motorcycle and the Chupa Chups lollipop brand.  Honda Scoopy I x Chupa Chups: a lollipop on wheels! In Thailand, Honda launches a limited edition Scoopy I Chupa Chups model with a matching helmet that combines the spirit of fun and colour of the lollipop brand with the movement and expression of the Scoopy on a scooter and helmet in a retro style with a modern twist. The set is available as of…

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Branded Masks Collaborations Food Licensing Top News 

Provoke A Smile With Perfetti Van Melle Masks

Reading Time: 2 minutes Post Views: 1,937 WHEN A SMILE IS HIDDEN, PROVOKE ONE WITH SWEETS AND COLOUR! Perfetti Van Melle group, one of the sweetest groups in the world, is always ready to spread fun and color with its popular brands no matter what happens! Provoke A Smile With Perfetti Van Melle Masks In these challenging times, the brands are just perfect to cheer up the latest accessory in any outfit: an amazing fashionable collection of face masks has been developed with four of its most popular and international brands: Chupa Chups, Mentos, Smint and Airheads.…

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Chupa Chups Drinks Food & Drink Food Licensing 

Japan to cool off this summer with chilled Chupa Chups Drinks

Reading Time: < 1 minute Post Views: 2,078 This July Toyo beverage, headquartered in Shibuya-ku, Tokyo, will launch Chupa Chups chilled cup drinks. The milk based chilled drinks have been developed under license of Perfetti Van Melle and will be available in the Convenience stores, Merchandise stores and Drug stores across Japan. Japan to cool off this summer with chilled Chupa Chups Drinks The first flavour, “Chupa Chups Strawberry Cream”, will be launched on July 14th. It is one of the most iconic Chupa Chups flavours that takes you back to your childhood and the drink delicately reproduces its characteristic…

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