Global Licensing 

PVH Corp enters into licensing agreement with NIKE

PVH Corp , one of the world’s largest apparel companies and owner of iconic brands, including CALVIN KLEIN, TOMMY HILFIGER, Van Heusen, Speedo, Warner’s and IZOD, announced it has entered into a licensing agreement with NIKE Inc. for the design, sourcing, marketing and worldwide distribution of NIKE-branded men’s underwear. This partnership using PVH’s innovative underwear platform will deliver exciting NIKE men’s underwear products, supported by complementary commitments to quality standards and corporate responsibility. “We are incredibly proud to be working with NIKE, as this is an opportunity for two great…

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Apparel Licensing 

PVH Corp. ties up with SPA to bring women’s wear to the market

PVH Corp. has tied up with Sports Products of America (SPA), a division of Adjmi Apparel Group for a range of women’s sportswear, golfwear and activewear under the Izod brand. By way of the agreement, Sports Products of America will manufacture, sell, distribute and promote the new range which will be sold primarily in department stores, specialty stores, national chains, sporting goods stores and pure play online retailers throughout the U.S. and Canada. “We are thrilled to cater to the female consumer with Izod sportswear, golfwear and activewear. We believe that…

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Merchandise Licensing 

PVH Corp. to sell women’s hosiery under brand Warner

  Already in partnership with two of its subsidiaries, PVH Corp. has partnered with USA Legwear to manufacture, distribute, sell and promote a collection of women’s hosiery and socks under the brand of Warner. The upcoming product offering will have items such as women’s sheer hosiery, tights, leggings, thigh highs, knee highs, trouser socks, dress socks, athletic socks, casual socks and boot socks. “As we seek ways to grow the Warner’s product line, we naturally came upon hosiery as a great fit with our intimate apparel offerings. The Warner’s brand has a leading market…

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Celebrity Licensing Character Licensing Corporate Brand Entertainment Licensing 

A house full at the NYC Licensing Summit

  The NYC Licensing summit that is to take place this Thursday and Friday has been officially sold out. It is being held at e the Marriott Marquis in Times Square. Close to 400 global executives are to attend the annual event. They hail from the U.S., the U.K., France, Canada, Mexico, Spain, Israel and many other countries around the globe. The event will feature thought leaders from across all sectors of licensing including: Celebrity: The world’s largest licensing agency CAA-GBG along with its client Drew Barrymore. Corporate Brands: Head Sport (known…

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