Collaborations Music 

Spotify and Cadbury partner up to bring lovers closer 

Reading Time: 2 minutes Post Views: 527 Spotify and Cadbury partner up to bring lovers closer  The best love language is finally discovered chocolates and music. Spotify and Cadbury Dairy Milk partnered up together to reunite Gen Z and millennial lovers with their unique campaign. Unlock love from afar  Amidst the clutter of the first lockdown, the two brands collaborated to launch their inimitable campaign that resonated with young couples. Having understood the pain of couples who could not unite due to the unprecedented lockdown, brands found ways through which they could reach out…

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Corporate Brand Entertainment Licensing 

Sony Pictures acquires Crunchyroll anime business for 1.175 billion dollars

Reading Time: 2 minutes Post Views: 585 Sony Pictures acquires Crunchyroll anime business for 1.175 billion dollars Sony Pictures Entertainment Inc. (SPE) acquires AT & T’s Crunchyroll anime business for 1.175 billion dollars. Crunchyroll will now be a part of the Sony Funimation venture. This would give viewers the chance to experience a “unified anime subscription.” Crunchyroll is a premium anime direct-to-consumer service with 5 million SVOD subscribers and growing.  It serves 120 million users who are based in over 200 countries offering AVOD, mobile games, manga, events merchandise, and distribution. The deal provides…

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Music Music Licensing 

ShareChat & Moj Sign Multi-year Music Licensing Deal with T-Series

Reading Time: 2 minutes Post Views: 405 ShareChat & Moj Sign Multi-year Music Licensing Deal with T-Series Become the first Indian brand to tie up with a multi-year deal with T-Series. Mohalla Tech, the parent company behind India’s number one short video app Moj and Indic language social media platform ShareChat, today announces a multi-year agreement with T-Series, India’s largest music label. The partnership allows ShareChat and Moj to access an extensive catalog of Indian music and provide an enhanced experience to its creator communities.  With this agreement, ShareChat and Moj become the first…

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Music Music Licensing 

Universal Music Group and Lomotif enter into a Licensing agreement

Reading Time: 2 minutes Post Views: 553 Universal Music Group and Lomotif enter into a Licensing agreement One of the world’s leading music-based entertainment groups Universal Music Group (UMG) has entered into a licensing agreement with popular video sharing platform Lomotif. Through this deal, Lomotif would now have access to millions of songs that were earlier reserved under UMG’s catalog. By signing this deal, UMG became the first major music company to globally license Lotomif, allowing its users to create videos using the songs from UMG’s music library.  Users would now have access to…

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Entertainment Licensing 

WILDBRAIN, AND INFINITE STUDIOS DIVE INTO SEASON FOUR OF THE DEEP

Reading Time: 3 minutes Post Views: 471 WILDBRAIN, AND INFINITE STUDIOS DIVE INTO SEASON FOUR OF THE DEEP Australia’s A Stark Production and Canada’s WildBrain, together with Singapore’s Infinite Studios, are teaming up to co-produce a fourth season of the global hit animated series, The Deep. Commissioning broadcaster ABC in Australia has greenlit 13 new half-hour episodes alongside Mediacorp, the Australian Children’s Television Foundation and with the support of Screen NSW bringing the total number to 65 half hours. International broadcaster partners CBBC (UK), WildBrain’s Family Channel (Canada), Super RTL (Germany) and SVT (Sweden)…

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Collaborations Music Music Licensing 

Raymond Weil’s Fourth Maestro pays tribute to The Beatles

Reading Time: 2 minutes Post Views: 612 Raymond Weil’s Fourth Maestro pays tribute to The Beatles RAYMOND WEIL reveals its limited-edition fourth maestro ‘Let it Be’, A timepiece to mark the exceptional partnership with the legendary rock band “The Beatles”. With only 3,000 pieces, the watch celebrates the alliance between Raymond and the connoisseur of music. ‘Let It Be” was the last ever live performance of the boyband. After spending decades working closely with the music industry, Raymond Weil decided to pay tribute to the most popular music group of all time. Over 50…

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Music Licensing 

Times Music & Triller Announce Their Global Licensing Partnership

Reading Time: < 1 minute Post Views: 896 One of India’s leading music labels and publishers, Times Music and viral music video sharing app, Triller – announce their global licensing partnership. Times Music is a dominant market shareholder in Punjabi, Bollywood, regional and independent music and this deal would result in making Times Music’s diverse repertoire being available for users of the Triller app, across the world. Times Music & Triller Announce Their Global Licensing Partnership All of Times Music’s catalog, with over 56,000 songs is now available on the Triller app, for its massive…

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Brand & Lifestyle Brand Licensing Entertainment Licensing Fashion Licensing Top News 

Playboy Expands Global Footprint to India as International Demand Surges

Reading Time: 2 minutes Post Views: 1,620 Iconic Lifestyle Brand Continues to Grow Presence in Greater Asia Following Success of Fashion & Apparel Sales in China and Japan Playboy Expands Global Footprint to India as International Demand Surges Playboy Enterprises, Inc. (the “Company” or “Playboy”), one of the largest and most recognizable lifestyle brands in the world, today announces the expansion of its global consumer products business into India, in partnership with Jay Jay Iconic Brands, a leading fashion and lifestyle Company in India. With a proven track record of highly successful brand extensions…

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Entertainment Licensing Game Licensing 

Tetris Lifestyle Goods & Experiences Level Up W/ Merchandising Partnerships

Reading Time: 3 minutes Post Views: 2,480 CALL US TETRIS! BLUE PLANET SOFTWARE, THE SOLE AGENT FOR THE TETRIS® BRAND GETS NEW NAME Tetris Lifestyle Goods & Experiences Level Up W/ Merchandising Partnerships Blue Planet Software Inc., known by video game and merchandise licensees worldwide as the sole agent for the Tetris® brand, today announced the company will now be recognized by the same name as the iconic brand that it represents – Tetris. The company also revealed 18 new and returning licensed merchandise partners who are bringing original products and entertainment experiences featuring…

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Rizzle x Aditya Music Entertainment Licensing Music Music Licensing 

Rizzle App Signs Exclusive Music Licensing Deal With Aditya Music

Reading Time: 2 minutes Post Views: 2,614 Hyderabad-based  Rizzle App has entered into an exclusive music licensing partnership with Aditya Music, a leading South Indian music company with the largest library of Tollywood songs. Rizzle App is the best original short video platform found in this side of the world. The company has also been making rounds on the internet for its episodic, short vertical web series content that spells creativity. Rizzle App Signs Exclusive Music Licensing Deal With Aditya Music The vertical video content app will have an entire catalogue of licensed music from Aditya Music…

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