Accessories Licensing Fashion & Accessories 

AllSaints ink licensing agreements with Global Brands Group, Revlon

Reading Time: 2 minutes Post Views: 4,514 AllSaints has signed a licensing agreement with the Hong Kong-listed Global Brands Group to expand its accessories range. As a part of the deal, GBG will design and distribute men’s and women’s footwear, socks, costume jewelry and cold weather accessories for the brand, starting with the fall 2018 collection. The company plans to distribute the new ranges globally across AllSaints stores and major department stores around the world. The new deal offers an opportunity to connect with customers across multiple product categories. “With its innovative, contemporary designs…

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Brand Licensing 

Bebe joins forces with Global Brands Group

Reading Time: < 1 minute Post Views: 4,507 Brand Bebe has partnered with Global Brands Group to re-launch its e-commerce platform as well as its international brick-and-mortar locations. With the partnership in place, Global Brands will now take direction of Bebe’s e-commerce platform, direct-to-consumer division and international operations. “Bebe is an iconic fashion brand with a loyal, global following,” says Sandra Campos who was recently appointed president of the Bebe division at Global Brands Group. “With Global Brands’ renowned expertise behind us, we see a tremendous opportunity to re-launch a new e-commerce platform that best…

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Celebrity Licensing Fashion Licensing 

Katy Perry Launches Shoe Collection with Global Brands Group

Reading Time: < 1 minute Post Views: 5,515 The smoking hot footwear collection was revealed by Katy Perry in partnership with Global Brands Group Katy Perry is expanding her footprint in the fashion world with the launch of a shoe collection done in partnership with Global Brands Group.  The Katy Perry Footwear made its debut at FFANY in New York earlier this month. The collection will launch at retail in department and specialty stores as well as e-commerce for spring 2017. Perry indicated that the shoe collection could be the beginning of something bigger. “It’s been a…

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