Fashion Licensing 

Samsung launches Galaxy Watch in India

Reading Time: 2 minutes Post Views: 1,861 Samsung India launched the new Galaxy Watch that allows users to stay seamlessly connected and in the groove, day in-day out with new lifestyle functions such as stress and sleep monitoring capabilities. These analog watches have been crafted into three new variants – Silver, Midnight Black, and Rose Gold. Galaxy Watch. The product range will be priced at Rs 29,990 for the 46mm version and Rs 24,990 for the 42mm version. “The Galaxy Watch extends our smartwatch tradition of blending timeless design with revolutionary technology. It is…

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Celebrity Fashion & Accessories 

Kim Kardashian releases new feminism-themed Kimojis, sparks huge debate online

Reading Time: 3 minutes Post Views: 4,048 The internet is divided over Kim Kardashian’s emojis that were launched on International Women’s Day on March 8. Kim dropped a bumper collection of feminist emojis that have sparked a huge debate around feminism online. The new sticker pack is an addition to the Kimoji series featuring slogans including ‘My Body My Choice’ and ‘Fulltime Feminist’. The bumper pack costs a whopping USD 2.99. The emojis feature lots of booty, boobs, panties and even a stripper pole. Kim Kardashian thinks this is what women’s empowerment looks like. She…

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Brand Licensing 

China, India are Apple’s growth market: Report

Reading Time: 2 minutes Post Views: 2,937 Apple (AAPL) has reported its first-quarter fiscal 2018 results on Feb 1. Courtesy of a robust product portfolio that is driving subscriber base expansion The services segment is expected to be the key catalyst. Apple’s Services segment includes revenues from Internet Services, App store, Apple Music, Apple Care, Apple Pay, licensing and other services. In fourth-quarter fiscal 2017, segment revenues jumped 34% year over year to $8.5 billion. Much of the growth comes from App Store, which has more than 210 million subscribers. The App Store reported…

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Brand Licensing 

Apple may benefit from Government’s changes in FDI

Reading Time: 2 minutes Post Views: 8,414   Announcing major changes to the foreign direct investment (FDI) norms across sectors. the Union Cabinet had yesterday also announced that global single-brand retailers can operate in the country without the necessary permissions beyond 49 per cent foreign direct investment (FDI) that was mandatory till now. Prime Minister Modi’s government’s relaxation of certain regulations and the tax system, has made it easier for foreign companies to operate on Indian soil. This could be a good news for tech giant Apple as this would sound as waving of the green flag…

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Corporate Brand 

Italian clothing brand gets an upper hand as Apple loses Steve Jobs trademark case

Reading Time: 2 minutes Post Views: 4,561 Apple has lost a lawsuit it had filed against an Italian clothing brand that had  trademarked the name of Apple co-founder Steve Jobs. Saying that it was an Apple logo, Apple took issue with the Italian company stating that the company was using  the Steve Jobs trademark without permission. But the Courts disallowed their claim and sided with the clothing brand. According to an Italian website la Repubblica Napoli, brothers Vincenzo and Giacomo Barbato noticed that Apple had never secured the trademark for the name of Jobs way…

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Entertainment Licensing 

Google launches subscription-based music streaming service in India

Reading Time: 2 minutes Post Views: 3,645 Following on the footsteps of Apple, technology giant Google has launched its subscription-based music streaming service in India. Google’s push with its music service in India comes in view of Apple’s plan to use services as a bait to lure local users ahead of its big expansion in the country. Apple is offering its music services on Android devices giving it a taste of its ecosystem. The move aims to build loyalty among the subscribers to remain in its ecosystem and take on local rivals like Gaana…

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TV Series Licensing 

Genius Brands Intl. growing global presence of SpacePOP

Reading Time: < 1 minute Post Views: 6,561 By licensing the YouTube-driven series to WeKids in China and U Music TV in the UK, Genius Brands International is growing SpacePOP’s global presence. A second season of the animated series is also in development currently. While U Music TV will make SpacePOP content available across the UK on its app and on Sky TV, FreeSat and FreeView, WeKids is planning to roll out music videos, the animated series and merchandise through online streaming, OTT TV and iOS and Android platforms across China. SpacePOP is currently available in…

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Brand Licensing Corporate Brand Know-How 

Your way to World-Class Brand Licensing Program

Reading Time: 5 minutes Post Views: 4,306 Licensing is the best way for a brand to develop its activities in a field that is different from its core business. Licensing enables companies whose brands have high preference to unlock a brand’s latent value and satisfy pent up demand that exists. After Apple launched the iPod a number of years ago it created an immediate need for accessories; Apple could have chosen to manufacture and distribute these themselves, but decided they were not core to the business and therefore, chose to satisfy the need through licensing.…

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Accessories Licensing Fashion Licensing 

Apple partners with Hermes for new Apple Watch Hermès bands

Reading Time: < 1 minute Post Views: 3,567 Apple and Hermès introduced new Apple Watch Hermès styles and an expanded assortment of bands that incorporate Hermès’ signature palette alongside a series of bold new colors With a design process driven entirely by a shared ambition for ultimate beauty and utility, the collection pairs Apple Watch Series 2 with finely handcrafted leather bands in distinctive styles from Hermès, and features exclusive watch face designs inspired by the iconic Clipper, Cape Cod and Espace Hermès models. Apple Watch Hermès is the ultimate tool for modern living, a product of elegant,…

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