Brand Licensing 

Strong move by Viacom 18 has police raiding two stores in Mumbai selling counterfeit merchandise

Troubled by the menace of counterfeit merchandise being sold openly in the market, Viacom 18 decided to undertake an investigation into all this. This led to a raid in two stores namely Shubham Return Gifts and Eliperi Stationery at Mumbai’s main market Abdul Rehman Street. The stores that were raided by a team of Court receivers of the Bombay High Court along with representatives of Viacom18 were found to be selling counterfeit Dora the Explorer products. The owners of the stores will soon be summoned to the Court to identify…

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Game Licensing 

Sanrio Entertainment ties up with Insta VR to add VR experience of Hello Kitty theme park

In a content production deal that will add VR experiences to Puroland, Sanrio’s official Hello Kitty theme park in Tama, Japan, Sanrio Entertainment has joined hands with virtual reality authoring, publishing and analysis company InstaVR. The deal will cut Sanrio’s costs and delivery times to half for VR apps built on the InstaVR platform. According to Sanrio, production of mock-ups that usually take two to three weeks were completed in one week and the actual delivery date was realized in three weeks, from the beginning of filming to app delivery.…

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TV Series Licensing 

Walker Productions signs licensing deal of Bear hunt with Aurora

  We’re Going on a Bear Hunt, the animated co-production by London-based Walker Productions and Lupus Films met with a tremendous success last holiday season. The half-hour special was commissioning broadcaster Channel 4′s most-watched programme in 2016 that attracted more than eight million viewers between its Christmas Eve and Christmas Day airings. IP owner Walker Books is now on the lookout to capitalise on Bear Hunt‘s success with a comprehensive year-round consumer products programme as the special rolls out worldwide. Home entertainment partner Universal is launching the DVD of Bear Hunt…

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TV Series Licensing 

Mondo TV collaborates with Alianzas Producciones to make two new seasons of Heidi

Mondo TV has joined hands with Alianzas Producciones to co-produce two new seasons of the live teen series Heidi. The two new projects, tentatively titled Heidi, bienvenida to show and Heidi, bienvendia a la fama will consist of 60 episodes each and will maintain a modern adaptation of the character in continuity with the first season. Furthermore, Mondo TV Iberoamerica Group has decided to take up worldwide distribution excluding Argentina, Chile, Paraguay and Uruguay for the upcoming seasons. The first season of Heidi, bienvenida a casa will begin airing this…

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