Brand Licensing Top News 

F1 extends agreement w/ The Memento Group rights to sell F1 race, show cars

Reading Time: 2 minutes Post Views: 796 Formula 1 has extended its licensing agreement with The Memento Group (TMG), the UK-based sports licensing, retail and memorabilia business, until the end of the 2025 season. The extension sees TMG retain its licence to sell authentic, certified, and licensed Formula 1 memorabilia from current F1 teams, and now includes the rights to sell ex-F1 race cars and show cars on its website – www.f1authentics.com. F1 extends agreement w/ The Memento Group rights to sell F1 race, show cars A special auction is currently underway on F1 Authentics…

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Brand Licensing Entertainment Food & Drink Top News TV Series Licensing 

Roadies brews new adventures with the launch of ROADIES KOFFEEHOUZ

Reading Time: 3 minutes Post Views: 992 ~Coffee lovers rejoice! Chandigarh’s Sector 35 gets its Roadies-inspired experience~ Roadies brews new adventures with the launch of ROADIES KOFFEEHOUZ Inspired by the pop-culture phenomenon that is Roadies, Leapster Restaurants Pvt. Ltd. – licensee of Viacom 18 has created a unique offering ‘Roadies Koffeehouz,’ located in Chandigarh’s Sector 35. Serving specialty coffee and gourmet chef-made comfort food, Roadies Koffeehouz will bring the adventure and spirit of Roadies, to its fans in an unforgettable show-inspired food, beverage, and ambience experience. This new launch in Chandigarh marks an extension…

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Brand Licensing Character Licensing E-Commerce Top News 

boAt And DC Comics Collaborate to Launch New Audiowear Designs

Reading Time: 2 minutes Post Views: 918 boAt collaborates with DC Comics to release a variety of unique products designed specially for DC Fans. When two powerhouse brands collaborate, the result is sure to be magnificent. This is what happened when India’s leading earwear brand, boAt, and Warner Bros Consumer Products & DC came together to create superhero theme audio wear designs products under boAt | DC. boAt And DC Comics Collaborate to Launch New Audiowear Designs The iconic characters of Batman, Superman & Wonder Woman are selected for th is one of a…

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Event Event News Fashion Top News 

Brand Licensing Europe visitor reg opens w/ first class exhibitors confirmed

Reading Time: 3 minutes Post Views: 721 Europe’s event for licensing and brand extension returns this September 22nd BLE takes place 20-22 September at ExCeL London 2022 theme is fashion Over 120 companies confirmed to exhibit three months out Brand Licensing Europe visitor reg opens w/ first class exhibitors confirmed Hot on the heels of a triumphant in-person return for Licensing Expo in Las Vegas, Brand Licensing Europe (BLE) opens online visitor registration today. The event brings together thousands of leading retailers and manufacturers to discover the widest range of brands from Europe available…

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Character Licensing NFT Top News 

DeAPlaneta Entertainment Confirms its NFT Position with MetaGuardians

Reading Time: < 1 minutes Post Views: 635 DeAPlaneta Entertainment digital business division: DeAPlaneta Interactive has just added a new NFT project to its portfolio: the MetaGuardians, set in a universe of superheroes, villains and sidekicks. DeAPlaneta Entertainment Confirms its NFT Position with MetaGuardians The project was directed by the award-winning designer of Plants vs. Zombies, Antubel Moreda and produced by Bernal Moreda. Their new release schedule includes a play-to-earn videogame with Ethereum blockchain technology and an NFT comic, produced by DeAPlaneta Entertainment.  The launch event formalizing the MetaGuardians and DeAPlaneta Entertainment partnership will be…

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E-Commerce Entertainment Licensing Retail Top News 

EGEEZ, PEGGED TO BECOME THE AMAZON AND EBAY FOR ENTERTAINMENT BRANDS

Reading Time: 3 minutes Post Views: 4,488 A global marketplace for licensed merchandise consumer products connecting billions of fans with global entertainment brands. EGEEZ, Pegged to become the Amazon and eBay for entertainment brands, two young professionals disrupts the licensing industry with Egeez Egeez is the world’s 1st official licensing marketplace, that is dedicated to shipping your merchandise and food globally. A tech-driven, entergaging (Entertaining + Engaging) marketplace for licensed products geo-located will help boost products visibility worldwide. While the Ai technology predicts fans IP statistics per region to showcase the best products from within that region.…

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licensing expo Event Event News Top News 

Licensing Expo Heads to Las Vegas with 170+ Exhibitors and Growing

Reading Time: 4 minutes Post Views: 1,049 All major licensing categories substantially represented across Entertainment, Character, Corporate Brands, Art & Design, Agents Participating brands include Warner Bros., Jazwares, Paramount, Joester Loria Group, Mattel, MGA Entertainment, Shell Oil, Hasbro, Beanstalk, NBCUniversal, Sony Pictures, Epic Story Media, Scholastic, NFLPA, MGM Studios, Moonbug Entertainment, and LEGO. 40 exhibitors confirmed in the past 4 weeks Register for free here. Licensing Expo Heads to Las Vegas with 170+ Exhibitors and Growing Licensing Expo is gearing up to host the consumer product industry’s most memorable and productive in-person get together…

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Gujrat Titans Metaverse Freaky Friday Know-How NFT Sports Sports Licensing Technology Top News 

IPL 2022: Gujarat Titans becomes first team to unveil logo in Metaverse

Reading Time: 2 minutes Post Views: 1,250 As one of the youngest franchises, Gujarat Titans is first IPL team to mark its entry in the virtual universe. Gujarat Titans described its Metaverse space ‘The Titans Dugout’ as a place where “fans are at the Centre” IPL 2022: Gujarat Titans becomes first team to unveil logo in Metaverse Ahmedabad-based Indian Premier League (IPL) team Gujarat Titans on Sunday revealed their logo. The logo was unveiled in a virtual space named ‘The Titans Dugout’ in the Metaverse. Gujarat Titans, in a social media post, described ‘The…

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Haulathon - target Collaborations Global Licensing Retail Top News 

ANNOUNCING HAULATHON – AN EXCLUSIVE NECA AND TARGET COLLECTOR’S EVENT!

Reading Time: 2 minutes Post Views: 1,232 ANNOUNCING HAULATHON – AN EXCLUSIVE NECA AND TARGET COLLECTOR’S EVENT! Haulathon celebrates the biggest names in pop culture with exclusive merchandise and celebrity panels, including limited signed collectibles from Elvira, Kevin Eastman and more! NECA (National Entertainment Collectibles Association) and Target Corporation are proud to announce Haulathon, the first of its kind global collectors event featuring the best in exclusive figures and never before seen collectibles from NECA, Kidrobot, Chia Pet and more. This four-week one-of-a-kind global collaboration between NECA and Target Corporation begins March 18 and…

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Brand & Lifestyle Corporate Brand Top News TV & Films World 

ViacomCBS Changes Corporate Name to Paramount

Reading Time: 4 minutes Post Views: 1,175 ViacomCBS will change its corporate name to Paramount as of Feb. 16, calling the move an effort to adopt “an iconic global name” to reflect the conglomerate’s increasingly worldwide focus. ViacomCBS Changes Corporate Name to Paramount The company’s shares will trade on the NASDAQ index under the ticker symbol PARA (for Class B common shares), PARAA (for Class A common), and PARAP (for Class A preferred). The moniker makeover was announced Tuesday by ViacomCBS chair Shari Redstone and president-CEO Bob Bakish in a memo to staffers. The…

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