Intellectual Property 

Emoji signs licensing agreement with Hershey Company

The emoji company has entered into a licensing agreement with The Hershey Company with regard to emoji company’s registered emoji(R) trademark. The agreement covers the Hershey’s brand launch of a limited edition Hershey’s Milk Chocolate Emoji Bar this summer. The product will be available nationwide throughout summer 2019. The Hershey’s Milk Chocolate Emoji Bar will feature 25 different images on each chocolate piece. Select images featured include the excited heart eyes face, thumbs up, kissing lips, wink, sunglasses smile heart and more. “We are delighted about this licensing agreement with…

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Licensing International Awards 2019: Winners Announced

The winners of the 2019 International Licensing Awards were unveiled during the Licensing Expo in Las Vegas. “2018 was an incredible year for our industry, which is reflected in tonight’s slate of winners and honorees,” said Licensing International’s President, Maura Regan. “It’s been particularly satisfying to see the increasingly international nature of the licensing business reflected throughout the entire awards process, beginning with the 150 judges from around the world who had the difficult job of reviewing the 600+ entries we received. Congratulations to tonight’s winners, who showcase the creativity…

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