Celebrity Licensing Fashion Licensing 

Throwback Thursday: We bet you didn’t know about these Bollywood celebrity fragrances!

Reading Time: 3 minutes Post Views: 5,708  Want to smell like Shah Rukh Khan or Shilpa Shetty? With millions of fans wanting to outdo their favourite celebrities, its normal for a celebrity to come up with his or her own line of clothing or limited edition of cosmetics or fragrance collection. Let’s take a look at some of the celebrity fragrances from Bollywood: Zeenat Aman: Zeenat Aman was the first Indian to have a fragrance named after her. “Zeenat” was launched by a French company in 1990. Zeenat Aman, in the manner of Joan…

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Celebrity Licensing TV & Films 

From Kajol to Shah Rukh Khan: Bollywood stars who lend their voice for animated movies

Reading Time: 4 minutes Post Views: 6,366 Gone are those days when Bollywood actors used to shy away from dubbing in animated movies. The recent past has witnessed an array of stars joining the bandwagon of anime characters. If media reports are to be believed Sonam Kapoor has agreed to do a voice-over for an untitled animated movie. The Kapoor girl is the new addition to the already famous list of actors including recently-joined Kajol, Priyanka Chopra, Shah Rukh Khan, Salman Khan who have lent their voice to animated films over the years. Take…

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Accessories Licensing Celebrity Licensing 

Freak Friday – 5 Bollywood Celebrities who entered the licensing biz

Reading Time: 3 minutes Post Views: 3,103 The trend of celebrities floating their own brands of consumer products is picking up in India as licensing gains pace in the country. The power and pull of the Bollywood superstars is what makes licensing products successful. Many Bollywood star see licensing as way to launch their new line of products and connect to fans but it will make a huge success once celebrities see this as a way of making substantial money as well. For now, it is the licensee which is learning that a famous…

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