Celebrity Licensing Fashion & Accessories 

Girlfriend Goals: Khloe Kardashian, Malika Haqq launch ‘BFF Collection’

Reading Time: 2 minutes Post Views: 2,477 What can you do for your childhood besties? Taking the definition of ‘friendship’ to one notch higher, Khloe Kardashian and Malika Haqq have come together for the ultimate collaboration, and it’s totally #friendshipgoals. The longtime friends have partnered with Becca Cosmetics to create their very own makeup collection. Following the footsteps of Kim Kardashian and Kylie Jenner, yet another member of the Kardashian-Jenner family is entering the beauty game and so is her best friend! The limited-edition ‘BFFS collection’ was announced in a heartwarming Instagram post, where…

Read More
Celebrity Licensing Fashion & Accessories 

Sunny Leone launches ‘Star Struck’ in Dubai

Reading Time: 2 minutes Post Views: 3,108 Foraying into the global space, Bollywood actress Sunny Leone launched her own line of cosmetic products including lipsticks at Concept Big Brands Carnival (CBBC) 2018 in UAE. Sunny wants to take her cosmetic line even further beyond lipsticks and perfumes. A report in the Khaleej Times quoted her as saying, “I want to create a five-minute makeup kit because that’s how fast I can do my makeup. If I have to go out and get to my office, then I can do my makeup very quickly but…

Read More
Celebrity Fashion & Accessories 

Breaking Stereotypes: Sidharth Malhotra to endorse a female cosmetic brand

Reading Time: < 1 minute Post Views: 1,968 Breaking the stereotypes, Bollywood actor Sidharth Malhotra stars in MyGlamm’s unique and disruptive marketing campaign strategy, where a male celebrity is the face of a makeup campaign for the first time ever. Drawing attention to the cruelty-free philosophy of the brand, Sidharth Malhotra said he liked the tongue-in-cheek approach of the #TestedOnSid campaign, which highlights the ‘Guilt-free Glamour’ aspect of the brand. “I first thought I had heard wrong when a makeup brand wanted to feature me in their campaign. I mean it’s one thing to be…

Read More
Celebrity Licensing Fashion Licensing 

Lakme launches first-ever Kareena Kapoor Khan cosmetics collection

Reading Time: < 1 minute Post Views: 5,096 In what could be termed good news for all the fashion divas, Bollywood actress Kareena Kapoor Khan has launched her first ever makeup collection with Lakmé Absolute. The exclusive range is available on the beauty e-commerce store Nykaa. The Lakmé Absolute line has the theme “Shades of a Diva” and products include a lip liner, face and cheek contour, lipstick, eye definer, brow definer, and mascara. The collection is priced between Rs 800 – Rs 1300. Check out the collection here: Apart from the ‘lip definer’, the…

Read More
%d bloggers like this: