Bugatti Electric Scooter Brand & Lifestyle Brand Licensing Collaborations 

Bugatti Partners with Bytech to Unveil its First Electric Scooter

Reading Time: 2 minutes Post Views: 1,780 Bugatti, the luxury hyper sports car marque that creates uncompromising works of art for those who have an appreciation for craftsmanship and engineering excellence, has joined forces with Bytech to launch a high-quality, revolutionary electric scooter, in a deal brokered by IMG. The new state-of-the-art model was revealed at the CES 2022 expo alongside prominent technology companies from around the world. Bugatti Partners with Bytech to Unveil its First Electric Scooter Available in agile blue, black and silver, the electric scooter includes a 700w maximum motor power,…

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Celebrity Licensing E-Commerce Fashion & Accessories Retail 

Myntra to sell its private label ‘All About You’ in Walmart Canada stores

Reading Time: 2 minutes Post Views: 3,735 To cater to the festive shopping needs of the Indian diaspora, E-commerce firm Myntra will now sell its private label in Walmart stores in Canada. According to a Business Standard report, Myntra launched its private label ‘All About You’ in Walmart stores across Canada. Myntra’s other celebrity endorsed brands such as HRX by Hrithik Roshan are also in the pipeline to be sold in Walmart stores globally, the report further stated. After sealing a $16-billion investment deal with the US-based retail giant, Flipkart’s fashion arm Myntra has…

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Music Licensing 

CMRRA signs licensing deal with Amazon Music

Reading Time: < 1 minutes Post Views: 2,208 Canadian Musical Reproduction Rights Agency (CMRRA) has reached a licensing deal with Amazon Music. Amazon Music Unlimited launched in Canada and CMRRA said it has reached a licensing agreement with Amazon Music to ensure that its music publisher and rightsholder clients, which together represent more than 80,000 music catalogs, will receive royalties for the use of their works on the service. “We’re very happy to have come to a negotiated agreement with Amazon Music and to see them enter Canada with Amazon Music Unlimited. Amazon Music and…

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TV & Films 

Boat Rocker Rights announces raft of international sales for ‘Bitz & Bob’

Reading Time: 2 minutes Post Views: 3,268 Boat Rocker Rights has announced a raft of TV sales with leading broadcasters for pioneering new hit preschool show ‘Bitz & Bob’ for Canada, Asia and Europe. New broadcast deals include TVO and Knowledge Network in Canada; EBS in South Korea, SVT in Sweden, NRK in Norway, YLE in Finland and Hop in Israel.  In addition, France Television in France, and Fox Latin America have also agreed to air the series. These high profile international sales follow the success of Bitz & Bob since launching on CBeebies…

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Celebrity Collaborations 

Hollywood Walk of Fame heads to Middle-East, to celebrate best in Arab cinema

Reading Time: < 1 minutes Post Views: 3,006 The Hollywood Chamber of Commerce and the Beirut-based company Milestones have announced a partnership to bring the iconic ‘Hollywood Walk of Fame’ to the Middle East, as per a report in the Global Licensing. Re-branded as ‘The Arabian Walk of Fame’, the agreement will see the famous public monument replicated with some twists. In addition, the new section will use a different symbol and will be elevated off of the ground as per Middle Eastern tradition. The Walk of Fame’s licensing agency, Global Icons, brokered the transaction.…

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