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Monthly Archives: December, 2018

Bauua Ki Dukaan: Shah Rukh Khan unveils ‘Zero’ merchandises

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Just ahead of the grand release, Red Chillies Entertainment has unveiled ‘Bauua Ki Dukaan’ to generate more fan engagement. ‘Bauua Ki Dukaan’ comprises of merchandises...

Comic Con Mumbai 2018: What can you expect

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Come winter, and Comic Con Mumbai is here to give all you pop culture aficionados the best kind of party. This time around the...

Disney & Me store opens at Viviana Mall in Mumbai

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When it comes to reshaping the Indian licensing industry, Disney always remains the front-runner. Foraying into the financial capital of India, Disney & ME store...

Aslee Bikaneri Hero meets Zero. Here’s how

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Just ahead of the grand release, Indian confectionary producer Bikaji announced the ‘Special Edition Bikaji Zero Bhujia Pack’ in collaboration with Shah Rukh Khan...

Mufti to expand footwear retail, eyes Rs 1000 cr sales in 3 years

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Mufti will expand its recently launched footwear line and aims to expand its distribution from the current 100 stores to over 500, including multi-brand-outlets. After...

HSIL’s Benelave ropes in Shraddha Kapoor as brand ambassador

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Benelave, from the house of HSIL, has signed Bollywood actress Shraddha Kapoor as its brand ambassador to elevate brand awareness and visibility. Benelave offers a...

Marvel launches new-edition Venom action figure

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The Disney Store and Diamond Select Toys have teamed up for a new edition of the Marvel Select Venom action figure. The newest Marvel Select...

Hasbro to create first-ever themed indoor water park

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Hasbro has teamed up with Imagine Hotels and Resorts to create the first-ever Hasbro-themed indoor waterpark and family resort. As per the association, Imagine will...

Breaking Stereotypes: Sidharth Malhotra to endorse a female cosmetic brand

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Breaking the stereotypes, Bollywood actor Sidharth Malhotra stars in MyGlamm’s unique and disruptive marketing campaign strategy, where a male celebrity is the face of...

PUMA and Barbie launch new fashion collection

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Barbie and PUMA have joined forces to pay homage to the 50th anniversary of the iconic classic Suede sneaker. PUMA has partnered with Mattel and...
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