e-One’s PJ Masks on way to expand global merchandise programme

Reading Time: < 1 minute Post Views: 2,125 Thanks to new partners in Asia Pacific, Latin America the UK and Australia, Entertainment One’s pre-school series PJ Masks is expanding its global merchandise programme. Global master toy partner Just Play will roll out products next month in the Asia-Pacific region where Medialink has teamed up to represent the property in mainland China, Hong Kong, Taiwan and South East Asia. Dianos will manage activities in Korea, and Bradford Licensing will rep the brand in India. Just Play’s toy line will hit Latin America in August in partnership with local…

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