Event 

Licensing Expo China gets underway with an organized tour

A select group of licensing executives from the U.S., Europe, Japan, Korea, Malaysia and China assembled at Shanghai today when the Licensing Expo China got underway with an organized tour that highlighted some of the city’s expansive retail landscape. The Expo would conclude on July 20. The Retail Tour, organized by UBM’s Licensing Expo China staff, encompassed in-depth tours of major retailers like Babymax, a 300-store retail chain for children and baby maternity products and Lotus, a major Chinese hypermarket chain that carries a wide range of products including full…

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Event News 

Licensing Expo China to host its first China Licensing Awards

The Licensing Expo China will be held in Shanghai between July 18 to 20 this year when the expo floor will have more than 230 brands and licensing properties from animation, apparel, art and culture to food, games, entertainment and lifestyle brands. And, for the first time ever, the Expo will host China Licensing Awards that would reflect the growth of the market in the East. Among the many exhibitors heading to Shanghai next month will be Alpha Animation Brand Management, Angry Birds, Paul Frank, The Simpsons, the British Musuem, BBC…

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Event 

Disney keyman in China to deliver keynote address at Licensing Expo China

Licensing Expo China that is to take place between July 18 to 20, has detailed its inaugural event. The opening ceremony will be followed by the keynote address that would be delivered by Kermid Rahman, vice president and general manager, Disney Consumer Products and Interactive, Disney China. Organized by UBM and sponsored by the International Licensing Industry Merchandisers’ Association (LIMA), the 2017 expo will feature a number of exhibitors, educational seminars and networking opportunities at the National Exhibition and Convention Center. The inaugural event will have more than 230 brands…

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