Fashion & Accessories Fashion Licensing 

Fashion Designer Zac Posen gives Betty Boop a new look

Reading Time: 2 minutes Post Views: 3,695 Fleischer Studios has partnered with global fashion designer Zac Posen, Pantone Color Institute and MAC Cosmetics to bring Betty Boop to a new generation of fans. King Features, Betty Boop’s exclusive worldwide licensing agent, brokered the deals. The partnership will kick off with Posen, who has revealed his signature Betty Boop dress collection featuring Pantone’s Betty Boop Red in the March issue of Marie Claire. The new line aims to encapsulate Betty Boop’s spirit and features two signature red dresses, which are now available on ZacPosen.com. The collection’s…

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Fashion & Accessories Fashion Licensing 

Betty Boop gets her own MAC Lipstick for Valentine’s Day

Reading Time: < 1 minute Post Views: 3,789 M∙A∙C Cosmetics, the brand launched a classic red lipstick inspired by none other than Betty Boop and it officially launched on today, that is, Valentine’s Day, Feb. 14th. With her doe eyes, pouty lips, hourglass figure, skimpy dresses and lacy garters, Betty Boop was one of the first popular cartoons to depict (and celebrate) the empowered, sexually liberated woman. In 2017, as women take to the streets to defend their reproductive rights, Betty’s cultural relevance has not been lost on brands. M.A.C. Cosmetics will pay homage to Max Fleischer’s feminist creation with…

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