Footwear major Liberty shoes forays into lifestyle retail

Reading Time: < 1 minute Post Views: 4,488 Footwear maker Liberty Shoes announced its foray into lifestyle retail and unveiled its new business venture, Liberty Lifestyle. Liberty Lifestyle has introduced its first range of perfumes, commencing its entry into the fast-growing fragrances segment, the company said in a statement. “The fragrance segment currently occupies 5 percent share of the total lifestyle market in India giving us a huge window for growth. We aim to establish the brand as the most preferred and recognized luxury perfume brands by 2020,” said Liberty Shoes CEO Adesh Kumar Gupta.…

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