Justice League Brand & Lifestyle Brand Licensing Character Licensing Cosmetics Personal Care 

WOW Skin Science to Launch DC ‘Justice League’ personal & healthcare line

Reading Time: 3 minutes Post Views: 3,204 The brands’ licensing deal with Warner Bros Media is an integral part of their 5-year-growth plan WOW Skin Science to Launch DC ‘Justice League’ personal & healthcare line! WOW Skin Science is one of the fastest growing and proud Make-In-India skincare brands and they have launched an entire line of personal and healthcare products after acquiring the rights for ‘Justice League’ by Warner Bros Media. The range debuts with a line devoted to children’s’ wellness – and the brand will hold these rights for a total of…

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Brand Licensing Know-How 

FREAKY FRIDAY: Here’s how these two Indian brands gave socks a makeover

Reading Time: 2 minutes Post Views: 3,364 Think of socks as a fashion category in the Indian space, and there exist only a couple of brands in organized space. Since childhood, socks have been an essential part of our wardrobes. Be it shiny whites school socks to the designer ones for office, socks are still a fashion rage now. Two of the premium sock brands — Balenzia and Mustang adapt licensing in its business model to avoid the mess. Mustang Socks: Headquartered in Mumbai, Naazneen Katrak founded Mustang Socks in 1987. She saw that…

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Character & Entertainment 

Justice will be served at Madame Tussauds Orlando this summer

Reading Time: 2 minutes Post Views: 4,807 Warner Bros. Consumer Products and DC Entertainment have teamed up with Merlin Entertainment Group to launch a DC Super Heroes-inspired experience at Madame Tussauds Orlando. For the first time ever, fans of DC’s Justice League will come face-to-face with their favorite heroes in an action-packed adventure unlike any other. Commenting on the association, James Paulding, General Manager, Madame Tussauds Orlando said, “Fans have never come this close to the action. Madame Tussauds Orlando, together with Warner Bros. Consumer Products, have created a Justice League experience you have…

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