Balenzia - Licensing Corner

Character & Entertainment Character Licensing

Balenzia Launches the officially licensed Rick and Morty Collection

March 1, 2023March 1, 2023 Rutika MalaviyaBalenzia, Balenzia Launches the officially licensed Rick and Morty Collection, Balenzia Socks, India, Rick & Morty

Reading Time: 2 minutes Post Views: 301 Balenzia, India’s most loved socks brand, has announced the launch of its new collection inspired by the popular animated series, Rick and Morty. Balenzia Launches the officially licensed Rick and Morty Collection Balenzia has announced the launch of its highly anticipated Rick and Morty collection, further strengthening its lineup of premium socks. The collection features an exciting range of socks, showcasing the show’s unique characters and iconic moments. From the iconic Pickle Rick to the lovable Mr. Meeseeks, fans of the show will be thrilled to wear…

Brand Licensing Character Licensing Retail Top News

Balenzia, Opens its first franchisee store at Infinity Mall, Malad

February 23, 2023February 23, 2023 Rutika MalaviyaBalenzia, Balenzia Socks, Balenzia Store in Mumbai, India, Infinity mall, Malad, Opens its first franchisee store at Infinity Mall

Reading Time: 2 minutes Post Views: 236 Balenzia, India’s most loved socks brand, has announced the opening of its first franchisee at Infinity Mall, Malad, Mumbai. This marks the second launch of the year for the brand and its first-ever franchisee. The move has generated a great deal of excitement from fans of the brand, as well as entrepreneurs looking to get in on the action. Balenzia, Opens its first franchisee store at Infinity Mall, Malad, Mumbai With the opening of this franchisee, Balenzia is continuing to grow its physical store presence and expand…

Apparel Licensing Character Licensing

Balenzia, Cartoon Network launch new collection of quirky socks

October 1, 2018November 11, 2021 LC TEAMBalenzia, Cartoon Network Enterprises, India, Powerpuff Girls, Socks, Turner India

Reading Time: 2 minutes Post Views: 3,482 Cartoon Network Enterprises, the licensing and merchandising arm of Turner India and Balenzia, a leading premium sock brand, are launching a range of uber-cool socks for women, men, and kids. The collection includes timeless favourites and new-age icons such as We Bare Bears, Dexter’s Laboratory, Johnny Bravo, The Powerpuff Girls, Courage- The Cowardly Dog, Ed, Edd and Eddy’ The range is available online on Balenzia.com and leading e-commerce websites such as Amazon, Flipkart, Snapdeal, Jabong. The prices of the products range from Rs 109 to Rs 349.…

Brand Licensing Know-How

FREAKY FRIDAY: Here’s how these two Indian brands gave socks a makeover

May 18, 2018November 11, 2021 LC TEAMBalenzia, Freaky Friday, India, Justice League, Mustang Socks, Socks

Reading Time: 2 minutes Post Views: 3,376 Think of socks as a fashion category in the Indian space, and there exist only a couple of brands in organized space. Since childhood, socks have been an essential part of our wardrobes. Be it shiny whites school socks to the designer ones for office, socks are still a fashion rage now. Two of the premium sock brands — Balenzia and Mustang adapt licensing in its business model to avoid the mess. Mustang Socks: Headquartered in Mumbai, Naazneen Katrak founded Mustang Socks in 1987. She saw that…