Indian comic strips still remain an attractive bet for advertisers. Here’s how
Reading Time: 4 minutes Post Views: 4,854 Amidst all other merchandising and toy licensing, comic books/ e-books and comic strips still remain an attractive bet for advertisers. Despite low circulation and readership of comic books in India, more advertisers are joining the bandwagon. When we are talking about comics in India, no one can forget Amul Girl’s mascot, who has been creating ripples and a strong connect beyond advertising, giving witty takes on current happenings; banks, stock exchanges and government campaigns. Additionally, comic books and strips have been using to promote themselves or to…
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