Brand Licensing Food & Drink 

Coca-Cola to buy Costa Coffee from Whitbread: What it means for Caffeine industry

Reading Time: 2 minutes Post Views: 2,553 To take on Starbucks, Nestlé and JAB Holding, Coca-Cola is all set to buy the Costa coffee chain from UK leisure group owner Whitbread in a deal worth £3.9 billion. With this transaction, Coca-Cola will overnight into the UK’s biggest coffee shop player and give it a foothold in what is one of the world’s fastest-growing drinks categories. Alison Brittain, the chief executive of Costa Coffee’s owner Whitbread said, “The coffee chain had been approached by a number of potential buyers but Coke’s desire to snap up…

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Jacqueline Fernandez ropes in as the new brand ambassador of Dabur Honey

Reading Time: < 1 minute Post Views: 3,052 Dabur India roped in Bollywood actress Jacqueline Fernandez as the new brand ambassador for its Health supplement brand ‘Dabur Honey’. The company will launch a new campaign, ‘Stay Fit, Feel Young’ featuring Jacqueline shortly. The new campaign, featuring Jacqueline would communicate the message — “Drop your excuses and start to work out and stay fit and healthy with Dabur Honey”. A new TVC and print campaign featuring the actress would be launched soon. Commenting on her association with the brand, Jacqueline Fernandez said, “When I was approached by…

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Celebrity Licensing Fashion & Accessories 

Kylie Cosmetics is launching in Ulta Beauty, confirms Jenner

Reading Time: 2 minutes Post Views: 3,214 Kylie Cosmetics will be launching at Ulta Beauty, online and in retail stores across the country.  After years of selling her Lip Kits exclusively on the Kylie Cosmetics website, America’s richest self-made millionaire announced that Kylie Cosmetics will be launching at Ulta Beauty. Jenner took to the Twitter and posted the official announcement: “I’m so excited to let you guys know that @KylieCosmetics will be coming to all @ultabeauty stores around the country this holiday!… More to come…” I’m so excited to let you guys know that…

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