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Monthly Archives: August, 2018

IMG partners with Refinery29 to launch licensed products

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IMG announced a new partnership with Refinery29, the leading digital media, and entertainment company for young women, to extend the brand’s presence through new...

British brand Reiss inks its first licensing deal with Global Brands Group

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Global Brands Group Holding Limited has entered into a five-year licensing agreement with contemporary British fashion brand Reiss. With this association, Reiss joins Global Brands’...

Perry Ellis International inks licensing agreement with fashion footwear

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Perry Ellis International announced that the company has entered into a new license agreement with Fashion Footwear LLC. The new association will grant rights to...

ZAG’s ‘Miraculous’ attracts new global, pan-regional licensing partners

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Award-winning global independent animation studio ZAG continues to build its aspirational brand ‘Miraculous - Tales of Ladybug & Cat Noir’. Miraculous is the winner...

Kith x Coca-Cola x Converse collection released: Check it out here

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Kith associated with the iconic Coca-Cola for the third time to release a fully rounded co-branded collection. Building on the initial collection with Converse last...

ASICS India rope in cricketers Bumrah, Bhuvneshwar as brand ambassadors

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Sports performance brand ASICS has roped in Indian fast bowlers Jasprit Bumrah and Bhuvneshwar Kumar as their first brand ambassadors in the country. Sharing his...

Shemaroo partners TikTok, Vigo Video to promote merchandise brand ‘Yedaz’

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Shemaroo Entertainment Limited has partnered with Vigo Video and TikTok to promote the company’s Bollywood merchandise brand – Yedaz. Yedaz – Bollywood Madness by Shemaroo...

Beijing 2022 Winter Olympics launches licensing program

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After a successful trial run over the past six months, the Beijing 2022 Winter Olympics organizing committee launched its official licensing program on July...

Yoozoo unveils officially licensed ‘Game of Thrones’ browser game

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Yoozoo Games, a leading Chinese game developer and publisher, announced that ‘Game of Thrones Winter is Coming’, a browser game officially licensed by Warner...

Cosmopolitan, Gina Concepts join forces to launch new cosmetic accessories line

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Hearst Magazines announced a licensing agreement with Gina Concepts, a subsidiary of Gina Group, to develop its first Cosmopolitan-branded cosmetic bags and accessories collection. Commenting...
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