Pokémon Company, Geox join hands for kids’ sneaker collection

July 12, 2018

Pokémon Company International has partnered with high technology footwear manufacturer Geox for a kid and junior’s sneaker collection. This is Geox’s first-ever kids’ collection with Pokémon. According to a report in the License Global, all sneakers will have its patented Net Breathing System. The “Pokémon” Collection by Geox will be available at retail stores, including […]

Read More

Fifty years after Snoopy’s moon mission, Peanuts and NASA are collaborating again!

July 11, 2018

NASA and Peanuts Worldwide announced the signing of a multi-year ‘Space Act Agreement’. The partnership is engineered to inspire a passion for space exploration and STEM education among students. Fifty years later, the brand-new agreement extends the NASA and Peanuts partnership to students and fans across the country. The new era of collaboration aims to […]

Read More

Replay forays into India, inks distribution partnership with Reliance Brands

July 11, 2018

Italian leader in the premium denim category – Replay announced a strategic distribution partnership with Reliance Brands limited in India. Reliance Brands will have the exclusive distribution rights to the Replay brand in the country. Matteo Sinigaglia, CEO and owner of Fashion Box SpA said, “In the brand’s ongoing internationalization process, India represents a strategic […]

Read More

Brandzstorm India inks master licensing agreement with Kenneth Cole

July 11, 2018

American clothing brand Kenneth Cole has replaced Reliance Brands with Brandzstorm India as licensing partner, reports Economic Times. As a part of the 10-year master licensing partnership, Brandzstorm India will design, manufacture, distribute and retail its products in India, Bangladesh, and Sri Lanka. “We have signed a master licensing agreement with Kenneth Cole for India, […]

Read More

Salman Rushdie’s ‘Midnight’s Children’ to be adapted into Netflix series

July 11, 2018

Salman Rushdie’s seminal novel Midnight’s Children will soon be adapted into a Netflix original series. The series will be available for streaming in 190 countries, Netflix said. “I am absolutely delighted that ‘Midnight’s Children’ will have a new life on Netflix, and greatly look forward to working with them to help create it,” said Rushdie. […]

Read More

Cartoon Network, Maria Escoté launch ‘Powerpuff Girls’ catwalk collection

July 11, 2018

To celebrate the 20th anniversary of ‘The Powerpuff Girls’, Cartoon Network has teamed up with Spanish fashion designer, Maria Escoté for a ‘Powerpuff Girls’ catwalk collection. Continuing to take the fashion world by storm, the line was unveiled at the Mercedes Benz Fashion Week in Madrid. Paying homage to the brand’s 90s heritage, the designs […]

Read More

Sanrio, Torrid launch limited-edition ‘Hello Kitty’ fashion collection

July 11, 2018

Torrid, the fastest-growing plus size fashion brand in America, launched ‘Hello Kitty’ fashion collection. The limited-edition collection launches exclusively at Torrid.com. Expressly designed to fit and flatter women who wear sizes 10 to 30, the collection blends casual chic style with athleisure and Hello Kitty prints that include her iconic bow. “Our two previous Hello […]

Read More

To strengthen foothold, Toonz Retail launches its fourth store in Pune

July 10, 2018

The fastest homegrown kids retail chain, Toonz Retail, launched its fourth store in Pune. Pune is on the list of smart cities and has evolved as the most favored business destination for companies. To strengthen its foothold, the company is planning to invest close to Rs 2 crore in Pune market to further add five […]

Read More

Reliance-BP joint venture bids licence to retail gas in 15 cities: Report

July 10, 2018

The Reliance-BP joint venture on Tuesday bid for the license to retail gas in 15 cities while Indraprastha Gas Ltd put in bids for 13 cities. Bidding for the biggest city gas distribution licensing round, offering 86 permits for selling CNG and piped cooking gas in 174 districts in 22 states and union territories closes […]

Read More

Soon, McDonald’s to bring Rubik’s brand to children’s Happy Meals

July 10, 2018

The Smiley Company and McDonald’s joined hands for a promotional licensing deal. As per the agreement, The Smiley Company will bring the Rubik’s brand to children’s Happy Meals across Europe, the Middle East, Africa and North America. According to a report in the License Global, The Marketing Store brokered the deal on behalf of McDonald’s. […]

Read More