Apparel Licensing 

Perry Ellis announces apparel license deal for ‘Laundry by Shelli Segal’

Perry Ellis International announced that it has entered into a license agreement with BAK Apparel to include day and special occasion dresses as well as shrugs, toppers and coordinate sweaters for girls ranging in 4-13 years of age under the ‘Laundry by Shelli Segal’ brand. The new collection is expected to launch in Spring 2019 in department stores and specialty retailers in the United States and Canada. “Laundry by Shelli Segal has appealed to many generations of consumers since it was founded and we are delighted to be able to…

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Fashion Licensing 

Perry Ellis International inks licensing agreement with fashion footwear

Perry Ellis International announced that the company has entered into a new license agreement with Fashion Footwear LLC. The new association will grant rights to design and distribute Havanera flip flops and casual footwear for men, women, boys, and girls in the US region and Canada. Targeted distribution will include department and specialty stores as well as military exchanges and e-commerce. “We look forward to working with Fashion Footwear LLC and offering attractive and stylish tropical product for our customers while continuing to expand our global reach,” said Oscar Feldenkreis,…

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Brand & Lifestyle Fashion & Accessories 

Perry Ellis teams up with Kennek for Gotcha in North Africa

Perry Ellis International has entered into a licensing agreement with Kennek. The main objective of the partnership is to source and distribute a range of products under the Gotcha label in North Africa. As per the agreement, Kennek will develop a range of products ranging from surf boards and wet-suits to casual wear and footwear in territories across the region. For brand expansion, Kennek also plans to open eight Gotcha stores in Morocco, Tunisia and Algeria. The Gotcha products are slated to be unveiled in November.

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