Thursday, April 18, 2024
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HomeCorporate BrandBrand LicensingWalt Disney moves to buy out Disneyland Paris Resort

Walt Disney moves to buy out Disneyland Paris Resort

The Walt Disney Company has purchased more than 97 per cent of the shares of Euro Disney SCA, the holding company that officially owns the Disneyland Paris Resort.

Disney required 95 per cent ownership in order to remove the stock from trading and to implement a mandatory buy-out of the remaining shares in the company.

Yesterday, it exceeded that target and announced that it will complete that mandatory buy-out at the same €2 a share price, by June 19th.

The park has failed to impress stockholders with decreased profits due in part to increased fear of terrorism following the various attacks in the capital including the Bataclan shooting in 2015.

Areas of the park were recently refreshed for its 25th anniversary celebrations. More recently improvements such as the updated Star Tours ride have been introduced.

Disney is now free to put more money into expansions and developments of the park in an attempt to bring profits in line with the other parks.

 

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