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Vewd, Kaltura to bring ‘Sesame Street’ to millions across globe

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Sesame Workshop, the non-profit educational organization behind Sesame Street launched a new Sesame Street streaming TV app for Vewd-enabled connected TV devices.

The app features content from the 48 seasons of the children’s TV series and includes dedicated sections to Sesame Street characters including Big Bird, Elmo, Cookie Monster, Bert and Ernie and more. The new app is available on connected TV devices from Sony, Samsung, HiSense, Tivo, Vestel etc.

The new app was built in partnership by Vewd, the global market leader in enabling OTT, and Kaltura, the leading video technology provider. Kaltura quickly added compatibility with Vewd Snap, the industry’s leading app creation and distribution tool. Apps created through the integration have a slick consumer experience, while further providing content owners a quick and easy way to scale their content offering.

“We’re excited to team with Kaltura and Vewd to accelerate our multi-platform distribution strategy,” said Jenny Gioia, Vice President, Multiplatform Programming, Sesame Workshop. “Working together, we can make Sesame Street content available on millions of devices helping kids everywhere grow smarter, stronger and kinder.”

“We’re excited that Sesame Workshop chose Vewd and Kaltura to further expand its digital presence,” said Gideon Gilboa, SVP Product & Marketing, Media and Telecom, Kaltura. “We’re also pleased to collaborate with Vewd – together we solve the technical and commercial challenges of creating, distributing and managing an app on a massive scale, which is critical to ensuring a successful OTT deployment.”

Sesame Street is available free in the Vewd App Store, which is found on TVs from Sony, HiSense and Vestel, set-top boxes from Tivo, and Blu-Ray players from Samsung.

Sesame Workshop is the nonprofit media and educational organization behind Sesame Street, the pioneering television show that has been reaching and teaching children since 1969.


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