Thursday, April 18, 2024
spot_img
HomeBrand & LifestyleCollaborationsValiant announces merchandising partnership with Tycoon Enterprises

Valiant announces merchandising partnership with Tycoon Enterprises

Valiant Entertainment announced a new partnership with Tycoon Enterprises, which will represent Valiant for merchandising opportunities in Mexico based on the publisher’s library of critically acclaimed titles, including Harbinger, Bloodshot, X-O Manowar, among others.

“We are thrilled to be partnering with Tycoon to expose our comic book readers and fans in the Latin American market to a wide variety of products,” said Russell Brown, Valiant President of Consumer Products, Promotions and Ad Sales. “With our roster of high-quality characters, the great creators we work with, and the Bloodshot movie entering into production in July with Sony, now is the perfect time to begin developing a merchandising program for these classic characters.”

Tycoon is the latest in a long line of agents to join Valiant’s already extensive network, which includes DMG in China; Brand Monk in India; Rocket in the UK; Empire in SE Asia; Alicom in the Nordic Region; BN in the Netherlands; Haven in Australia and New Zealand; Lizenzwerft in Germany; Lotus in the balance of LATAM; and a few to soon be announced.

“We are incredibly excited for the boundless possibilities this amazing universe of characters will have to offer to our audiences worldwide and very proud to have been selected Valiant’s strategic partners in Latin America,” said Elias Fasja, President, Tycoon.

Valiant was recently acquired by DMG Entertainment, a Los Angeles-based leader in global entertainment with diverse holdings and operations. Under the DMG umbrella, Valiant’s characters continue to be forged and brought to life in publishing, licensing, film, video games etc.

Valiant and DMG most recently announced a multi-picture deal to bring Bloodshot and Harbinger to the big screen as feature films.

Tycoon has been an agent of transformation since its inception in 1990. Headquartered in Mexico City and offices in Brazil, Chile, Peru, Colombia, Ecuador, and Costa Rica, Tycoon has rewritten the Licensing business in Latin America for countless brand owners.

RELATED ARTICLES

Most Popular

Recent Comments