The Topps Company has merged its North American and international sports and entertainment divisions to create one global sports and entertainment division.
Based in New York City, Topps is best known as a leading producer of basketball cards, football cards, baseball cards, hockey cards and other sports and non-sports themed trading cards.
Besides, David Leiner, who currently serves as the company’s general manager of North American sports and entertainment has been appointed to oversee the new division as global general manager. Meanwhile, Chris Rodman, who led the international sports and entertainment division, will stay on as a consultant for Topps’ key soccer projects and more.
In his new role, Leiner will be responsible for spearheading and directing the division’s strategy and business operations. Prior to joining Topps in 2009, Leiner worked for Madison Dearborn Partners and Goldman Sachs.
“We’re creating one global sports and entertainment division to allow us to serve our partners more efficiently as they compete globally and to address consumer demands from an increasingly global marketplace,” says Michael Brandstaedter, president and chief operating officer, Topps. “David has delivered breakthrough innovation and significant operational success in North America and we look forward to bringing that experience to our markets and products throughout the world,” he added.
