Collaborations 

Vice Media enters India, struck supplementary deal with Facebook

Reading Time: 2 minutes Post Views: 2,676 Youth media brand Vice Media has officially commenced its operations in India in partnership with Times of India Group. Vice India will bring locally relevant content to hundreds of millions in primarily, Hindi and English. Vice is producing and distributing local programming for digital, mobile and linear platforms. Vice India has introduced all of its digital brands under the Vice.com banner, premiering a significant late night prime time television block across the Times of India portfolio – bringing the best of Viceland’s award-winning content to a mass…

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Collaborations 

Its official! US content giant Vice all set to foray to India on April 2 with Times Group

Reading Time: 2 minutes Post Views: 2,957 Vice, the New York-based millennial-targeted media brand, is going to launch in India on April 2. The Vice Media and Times Group have formed a joint venture (JV) 20 months ago. The announcement has been made by Hosi Simon, the company’s Asia Pacific CEO at FICCI Frames in Grand Hyatt, Mumbai. Simon said that Vice India’s content would be targeted at an Indian readership and that the company wanted to reach young readers beyond the thin slice of English speaking cosmopolitan elites, with content in regional languages.…

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