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The Smurfs X Athletes Today Announces New Licensing Partnership For India.

Blue and small, standing only three apples tall, the Smurfs value team spirit and loyalty. They might be hard to tell apart at first, however, each Smurf has his or her own particularity.  The Smurfs X Athletes Today Announces New Licensing Partnership For India. The little blue characters have been entertaining generations of kids and families all around the planet and this new partnership with Athletes Today will contribute to expand their popularity and bring joy to the fans in India. Peyo’s beloved characters are set to make a high-profile…

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Character Licensing 

KiKA to co-produce new ‘Smurfs’ television show

KiKa has teamed up with Peyo Productions to co-produce The Smurfs, a new animated television series featuring the iconic blue characters. KiKa will serve as co-producer and German broadcaster of the CGI show, which is aimed at kids between the ages of 5 and 10. France’s TF1 and Belgium’s Ketnet and OUFtivi are also on board as co-pro partners for the series. Véronique Culliford, president and founder of Peyo Productions and I.M.P.S. was quoted as saying, “I’m very happy to once again be able to continue my father’s work by…

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