Weyco Group to make and sell Florsheim brand of shoes in India

American footwear firm Weyco Group has signed a licensing deal with Samar Lifestyle to exclusively make and sell its Florsheim brand of shoes in India and some neighbouring markets such as Pakistan and Bangladesh. The firm also plans to increase sourcing from India, the second largest producer of footwear after China, with annual production of about 2.1 billion pairs. Samar Lifestyle, part of Bengaluru-based Sara Group, plans to open at least 25 flagship Florsheim stores in the next five years, it is understood. “Last year, we sold 30,000 pairs of…

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