Character Licensing Merchandise Licensing 

After Smurfs and Supers, say hello to fully-themed ‘Toy Story’ aircraft

Reading Time: 2 minutes Post Views: 3,100 Disney is doing a pretty good job of taking over the world, with its unique merchandises. After Smurfs and the Supers family, the latest move is to take over the skies with their own fully-themed ‘Toy Story’ aircraft. The venture between China Eastern Airlines and the Shanghai Disney Resort aims to connect people in Beijing with Shanghai while aboard an immersive Disney experience. Of course, there’s a giant Buzz Lightyear on the exterior of the plane — to infinity, and beyond, people! Inside, there’s cute character theming…

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Character & Entertainment 

From Woody to Rex: Disney opens Toy Story Land at Shanghai Theme Park

Reading Time: < 1 minute Post Views: 2,699 The Shanghai Disney Resort opened ‘Disney·Pixar Toy Story Land’, which is seventh themed t Shanghai Disneyland. It is the first major expansion of the theme park since it opened in June 2016. Full of oversized toys, new adventures, colorful sights, the land features three new attractions – Slinky Dog Spin, Rex’s Racer, and Woody’s Roundup. It also includes a themed character greeting area, Meeting Post, and shopping and dining experiences, Al’s Toy Barn and Toy Box Café. Commenting on the launch, Fan Xiping, chairman of Shanghai Shendi…

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