Brand & Lifestyle Retail Sports 

adidas expects 5-8% topline growth in 2019

Reading Time: 3 minutes Post Views: 1,763 During the fourth quarter, adidas revenues increased 5% on a currency-neutral basis, on top of 19% growth in the prior year period. This development reflects an increase of 5% at brand adidas. Double-digit growth in Sport Inspired and in the training category as well as high-single digit growth in running were partly offset by a strong decline in football revenues reflecting the non-recurrence of sales related to the 2018 FIFA World Cup in the prior year’s quarter. The revenues at the Reebok brand declined 1%, as the…

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Corporate Brand Toys & Games 

Mattel Q2 Earnings: Sales down 14%, Barbie and Hot Wheels show growth

Reading Time: 2 minutes Post Views: 3,010 Mattel Inc reported second quarter 2018 financial results, posting a 14 per cent fall in its second quarter sales revenue. “Mattel is a company with great potential. We see a lot of opportunities, but there has been a big discrepancy between our financial performance over the last few years and where the company should be,” said Ynon Kreiz, Chairman, and CEO of Mattel. For the second quarter of 2018, net sales were down 14% as reported and in constant currency, versus the prior year’s second quarter. Gross…

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