Character Licensing 

Akshay Kumar unveils ‘2.0’ filter on Facebook. Try it now!

Reading Time: < 1 minute Post Views: 5,057 On the sidelines of the release of his forthcoming film “2.0”, Bollywood actor Akshay Kumar treated his fans by launching the film’s special filter on Facebook. Through the filter, one can try out Akshay’s wrathful avatar look from the film. Check it out here: Bring out your evil side with the #2Point0Filter! Try it now : @2Point0Movie @DharmaMovies @LycaProductions — Akshay Kumar (@akshaykumar) November 27, 2018 “The new face of evil will unveil in three days, experience it yourself with the ‘2.0’ Filter! Try now,”…

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Celebrity Licensing Merchandise Licensing 

Wunderbar Films ties up with Cover It Up for Kaala’s merchandise

Reading Time: 2 minutes Post Views: 3,504 As the Rajinikanth fever grips nation, Wunderbar Films, has officially tied up with the creative design company Cover It Up, to make Kaala’s merchandise. The Chennai based company have created a wide range of products, including posters, T shirts, mugs, laptop sleeves among others. In line with the film’s promos the designs have shades of grey, red, and black. Cover It Up, was also the official merchandise partner for the previous Ranjith-Rajinikanth collaboration Kabali. “The online sale started two weeks back and has been receiving a wonderful…

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Celebrity Licensing 

Rajinikanth fever begins! Twitter launches first-ever emoji for ‘Kaala’

Reading Time: 2 minutes Post Views: 2,271 In what could be a termed as good news for the superstar fans, Twitter launched a special emoji for actor and politician Rajinikanth’s upcoming film “Kaala”. An innovative marketing collaboration between Wunderbar Films, the emoji aims to delight Rajinikanth’s fans on Twitter by adding colour to the conversations and helping them connect to his character instantly. The emoji appears next to the hashtag in the tweet and is inspired by Rajinikanth’s character from Kaala. The emoji will be active till June 10. Sharing a glimpse, Twitter India…

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