Fashion & Accessories Food Licensing 

From Magnum to KFC: Take a look at fashion’s fascination with food

Reading Time: 3 minutes Post Views: 4,138 Ever thought of having a delicious delectable ice-cream based on Sonam Kapoor’s Cannes gown? No right! When Burger King launched its perfume in 2015, it was highly unappreciated, but, eventually becomes an excellent marketing strategy. Till then, whenever food meets fashion, the concept was loved by one and all. Obviously! who wouldn’t love to have their favourite delicacies draped in fashionable designs? Check out the list here: Magnum Pooja Dhingra Collaboration: The founder of the Le 15 Patisserie chains in Mumbai invented a new way to showcase…

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Art & Design Celebrity Collaborations Food Licensing 

Magnum partners with Pooja Dhingra, creates delectable pieces based on India’s fashion icons

Reading Time: 3 minutes Post Views: 5,388 Could you ever imagine a dress in an ice cream form? We can’t, but Pooja Dhingra surely can! The founder of the Le 15 Patisserie chains in Mumbai invented a new way to showcase her culinary skills. She collaborated with Magnum to design five unique creations and managed to juxtapose sartorial elements with artistic culinary details to make these delicious treats. The premium ice cream brand has partnered with the patisserie queen, Pooja Dhingra, to craft Limited Edition Magnum pieces that draw inspiration from India’s leading fashion…

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