Merchandise Licensing 

eOne announces broadcast and licensing plans for ‘PJ Masks’ in Korea

Reading Time: < 1 minute Post Views: 3,027  Entertainment One (eOne) expanded the presence of its popular preschool superhero property, PJ Masks across Asia. The show will be heading to free-to-air channel EBS in Korea. Starting August 29, 52 episodes from Series 2 of PJ Masks will begin airing on EBS and will significantly boost exposure for the show in the region following the broadcast debut on Disney’s cable network in 2017. Disney Junior is also set to air with Series 2 later this year.  “There’s been incredible growth for PJ Masks across Asia,” said…

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Brand Licensing 

eOne to showcase ‘Ricky Zoom’ at Brand Licensing Europe 2018

Reading Time: 2 minutes Post Views: 6,158 Entertainment One (eOne) will be showcasing its award-winning portfolio of globally renowned preschool properties Peppa Pig and PJ Masks at Brand Licensing Europe this year. Entertainment One will also present its brand-new boy’s property, Ricky Zoom, which makes its licensing show debut at this year’s summit. Peppa Pig is now one of the top performing preschool properties around the world and generates over USD 1.2 billion in worldwide retail sales per year. With over 1000 licensees supplying products globally, Peppa Pig has a strong retail presence in…

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Character & Entertainment 

eOne partners iQiyi to bring ‘Ben & Holly’ to China

Reading Time: < 1 minute Post Views: 3,486 Entertainment One (eOne) has teamed up with iQiyi to bring its preschool property “Ben & Holly’s Little Kingdom” to China. As per the agreement, the season one of “Ben & Holly’s Little Kingdom” will become available across iQiyi’s streaming platform, beginning early next month. Moreover, iQiyi will also manage the licensing rights for the property in the region, with a publishing launch set for this summer/fall followed by a larger merchandise rollout later in the year. Commenting on the association, Claire Ellis, vice president, licensing – Asia,…

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Character Licensing 

eOne announces Alpha Group as master toy partner for PJ Masks in China

Reading Time: 2 minutes Post Views: 3,484 Entertainment One has named Alpha Group as the master toy partner for PJ Masks in China. The move has been taken to expand the pre-school property’s footprint across Asia for a wider audience reach. Recently, eOne announced Alpha Group as the master toy partner for its hit global preschool property, Peppa Pig, in China and will introduce an extensive new toy line in 2018 that will continue to fuel the brand’s accelerating growth in the market. As part of their strategy, Alpha plans to offer multiple price…

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Entertainment Licensing 

eOne announces plans for PJ Masks licensed merchandise

Reading Time: 2 minutes Post Views: 6,700 As Entertainment One’s (eOne) preschool superhero property, PJ Masks continues to gather momentum across Europe, the company today announces that it has signed a new free to air broadcast partner, Rai Yoyo, for the show in Italy. PJ Masks debuted in Italy from January 2016 on Disney Junior and is a top-rated show for the channel. Exposure for PJ Masks will be significantly increased in the country when broadcast is extended to terrestrial channel RAI Yoyo on 7th December 2016, airing four times a day. Alongside this, eOne is readying the launch of PJ Masks licensed merchandise and has appointed ETS…

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Character & Entertainment Entertainment Licensing 

eOne Prepares to Launch PJ Masks Merchandise in France

Reading Time: 2 minutes Post Views: 3,456 Entertainment One (eOne) announced its plans for the launch of PJ Masks merchandise in France. The licensor has appointed France TV Distribution (FTD), the agent for Peppa Pig in France, to manage the consumer products programme for PJ Masks in the region. eOne and FTD are now collaborating on the merchandise launch for the preschool property in France which will see toys debut at mass market and toy specialists from January 2017 and additional categories including footwear rollout from Autumn/Winter 2017. Leading toy firm Giochi Preziosi is…

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Character & Entertainment Character Licensing Entertainment Licensing Retail Retail Licensing 

eOne unveils first partners signed to PJ Masks UK Licensing Programme

Reading Time: 2 minutes Post Views: 6,060 PJ Masks UK Retail Launch Poised for February 2017 Entertainment One (eOne) announced its first raft of UK licensing partners for its hit preschool animated superhero TV show, PJ Masks. PJ Masks launched on Disney Junior channel in the UK during February 2016 and is already proving to be a hit with both girls and boys aged 3-6 years. The show consistently features in the channel’s top 5 rated series and as a result, Disney Junior has increased PJ Masks airtime to multiple prime-slots daily Monday through…

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