REWE GIVES INSECTS A HOME – MAYA THE BEE AS BRAND AMBASSADOR

For over ten years, REWE has been intensively committed to bees and other insects, as well as to the protection of biodiversity in Germany. Since 2019, the retail company has been using “Maya the Bee” and her friends as brand ambassadors in its insect protection campaign. A perfect combination, as “Maya the Bee” also stands for insect protection and sustainability with her “Project Poppy Meadow” initiative. REWE GIVES INSECTS A HOME – MAYA THE BEE AS BRAND AMBASSADOR A highlight of REWE’s insect protection campaign this year was the annual…

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