Brand & Lifestyle Celebrity Merchandise Licensing 

Bauua Ki Dukaan: Shah Rukh Khan unveils ‘Zero’ merchandises

Reading Time: 2 minutes Post Views: 2,938 Just ahead of the grand release, Red Chillies Entertainment has unveiled ‘Bauua Ki Dukaan’ to generate more fan engagement. ‘Bauua Ki Dukaan’ comprises of merchandises and products related to its upcoming movie ‘Zero’ including mugs, headphones, mobile covers, badges, t-shirts, personalized autograph posters and many more. Recently, Indian confectionary producer Bikaji also announced the ‘Special Edition Bikaji Zero Bhujia Pack’ in collaboration with Shah Rukh Khan and Katrina Kaif. Earlier in the month, Red Chillies had also partnered with Doodlers as their Official Kids Merchandise Partner. Doodlers…

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Character Licensing Merchandise Licensing 

The Pokémon Company unveils ‘Lavender Town’ inspired fashion line

Reading Time: < 1 minute Post Views: 2,935 The Pokémon Company International unveiled a new original collection of apparel and accessories influenced by Lavender Town, an iconic and fan-favorite location in the Kanto region. Lavender Town originally appeared in the Pokémon Red and Pokémon Blue video games and is recognized among fans as the most mysterious and one of the most iconic locations in the video game series. The new collection includes a wide range of products including crewneck sweatshirts, 9Fifty Baseball Cap by New Era, leggings, infinity scarf, backpacks, laptop sleeves, colour changing mugs, lunch boxes…

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Apparel Licensing Character Licensing Merchandise Licensing 

In a first-of-a-kind, Jobedu associates with Disney and Warner Bros for merchandises

Reading Time: < 1 minute Post Views: 2,111 In a first-of-a-kind collaboration in the Middle-East region, Jordanian lifestyle and streetwear brand, Jobedu have associated with Disney and Warner Bros. to produce merchandises. According to a report in the Venture, the collection will feature some of the entertainment giants’ most iconic characters such as Avengers. Recently, Jobedu had released a new collection featuring Warner Bros. superhero characters from the world of DC comics. The company is now creating character apparel from Looney Tunes, Scooby-Doo, Tom and Jerry and The Flintstones. The apparel company will also be…

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Know-How Sports Licensing 

FREAKY FRIDAY – Sports Licensing 101: Understanding legalities, scopes and more!

Reading Time: 3 minutes Post Views: 3,755 FREAKY FRIDAY – Sports Licensing 101: Understanding legalities, scopes and more!  India has always been a fan market for sports and sportsmen, which often drives media attention. However, India’s penchant towards sports, can be witnessed in terms of sales of sports licensed merchandise. To most of us, sports licensing is a difficult jargon, which is used often. Let’s break it down for you…… What is Sports Licensing: Sports licensing is a contractual contract by which a sports team or organization gives a company a license to use…

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Products Galore 

Enjoy new semester the Cartoon Network way! Back-to-School collection launched in India

Reading Time: < 1 minute Post Views: 5,665 Cartoon Network Enterprises (CNE), the global licensing and merchandising division of Turner India, launched a brand-new Back-to-School collection at offline and online retail stores across India. Featuring popular Cartoon Network toon sensations Ben 10 and the Powerpuff Girls, the collection includes sippers, lunch boxes and bag packs. Starting new school semester, kids can now flaunt and stock up the coolest and cutest school essentials! “The new range, featuring cool designs, extends the world of Ben 10 and The Powerpuff Girls from the TV screen to everyday life.…

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Merchandise Licensing 

Royal Wedding on May 19: Here’s how Disneyland is redefining royalty for guests

Reading Time: < 1 minute Post Views: 1,725 Planning to watch the Royal Wedding this weekend? Prince Harry is all set to marry Megan Markle on May 19 at St George’s Chapel in the grounds of Windsor Castle. With the most anticipated Royal Wedding just a few days away, the Disneyland Resort have started celebrating the gala-event with themed merchandises. From Royal Street Bachelors play to fancy hats and tiaras, these places are going crazy to deliver customers plenty of “royal” experiences to enjoy a “happily ever after.” Image Courtesy: Disneyland Parks Official Blog At…

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Merchandise Licensing 

Epcot is celebrating Royal Wedding with themed-merchandises

Reading Time: < 1 minute Post Views: 2,089 With the most anticipated Royal Wedding just a few days away, the Walt Disney World Resort have started celebrating the gala-event with themed merchandises at the United Kingdom Pavilion at Epcot. The exclusive products include home décor items, such as teacups and saucers, ornate mugs, and tea towels. Other available items include a ceramic bell, trinket box, and a 24-Carat Gold Gilded commemorative plate. Image Courtesy: Disney Parks Official Blog Each item imbibes s a picture of Prince Harry of Wales along with Miss Meghan Markle. Royal…

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Character Licensing Merchandise Licensing 

Zenescope unveils new action figures based on female comic characters

Reading Time: 2 minutes Post Views: 3,026 Zenescope Entertainment unveiled a new line of “bishoujo-style” collectible figures based on its most popular female lead characters from Zenescope’s ever-growing stable of comic book titles. The first statue Zenescope is introducing is Sela Mathers, the main protagonist from the company’s ultra-popular Grimm Fairy Tales comic book series. (Pre-Production Stage, Image Courtesy: Zenescope Official Blog) Sela, known as “Guardian of the Nexus,” works to protect Earth from evil attempting to invade our world from other realms. The statue will stand at nearly nine inches tall and portrays…

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Character Licensing Merchandise Licensing 

Pixar Fest: Take a look at special merchandises at Disneyland Resort

Reading Time: < 1 minute Post Views: 2,051 The first-ever Pixar Fest at the Disneyland Resort celebrates the heartwarming stories and characters of Pixar films until September 3. Some of the apparel products include pullover sweaters, t-shirts, baseball caps featuring colorful Pixar Fest character designs. You can also get Pixar- themed headwear collection including Woody, Space Alien, WALL•E, EVE, Lightning McQueen ears and hair bows inspired by Dory, Jessie, and Mike and Sulley. Best friends visiting the Disneyland Resort can commemorate their visit with Pixar-themed friendship charm bracelets. These Pixar Fest items are available throughout…

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Character & Entertainment Know-How TV & Films 

FREAKY FRIDAY– Grab your lightsabers Jedis! Star Wars Day has arrived: A complete low-down

Reading Time: 5 minutes Post Views: 3,671 “May the force be with you” – Yes! You read it right Jedis! Get ready to grab your lightsabers and channel the force as Star Wars Day has arrived. Star Wars Day is celebrated on May 4 with millions of fans and followers celebrating around the globe. Star Wars is probably one of the first film franchises to become a part of modern pop-culture. The characters of Luke, Han Solo, Princess Leia, Darth Vader, Yoda and many others had a huge impact on the audience and continue…

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