Merchandise Licensing Sports 

The Rolling Stones and The NFL League unite for a co-branded merchandise partnership

The Rolling Stones have historically been a savvy marketing machine, churning out creative lines of merchandise over the course of their 57-year run as “The World’s Greatest Rock ’n’ Roll Band.” Their current “No Filter” tour of North America is no exception. Bravado, the Stones’ exclusive brand management and merchandising vendor and part of Universal Music Group, signed a short-term deal with the NFL to sell co-branded tour T-shirts and fashion football jerseys. The tour includes stops at 13 NFL stadiums this summer, and the merchandise will carry the official…

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Merchandise Licensing 

Australia Ninja Warrior Licensed Merchandise Launches

Australia Ninja Warrior, which has dominated primetime viewing across Australia, has launched a range of exclusive branded merchandise. Leading brand extension agency, Asembl, has brokered a deal between Nine and the Australian sportswear company, BLK, to launch an extensive Australia Ninja Warrior branded sports apparel collection. Available now, merchandise includes men’s and womens T-shirts, shorts, singlets, beanies, cap and hoodies, tees and cap for kids, as well as branded water bottles.    The range is supported by a dedicated online retail platform, social media and a billboard during broadcast to further promote…

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Fashion Licensing Merchandise Licensing 

Kiabi and Chupa Chups team up for a colourful range of t-shirts

This summer Chupa Chups, the most iconic lollipop brand, has teamed up with the popular French retailer Kiabi to develop a colourful range of t-shirts to make the whole family happy. The fun collection offers different colour variations of the iconic and eye-catching logo designed by the artist Salvador Dalí. Now parents and children who want to share their style have the perfect mini me collection to create a sweet vibe in the air!   The lifestyle t-shirts for teens and families are available all around Europe in Kiabi’s brick…

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Fashion Licensing Global Licensing Merchandise Licensing 

Poetic Brands and ASOS announce new Teletubbies t-shirts

Licensed clothing specialist Poetic Brands has announced the arrival at ASOS, the global fashion destination for 20- somethings, of a new range of t-shirts for young adults inspired by the characters from the classic British preschool series Teletubbies. The range uses images of the much-loved Teletubbies line-up, Tinky Winky, Dipsy, Laa-Laa and Po, along with their friend the Noo-noo, both individually and as a group, along with the famous Teletubbies logo. The Teletubbies range is aimed at young adult men and women and is now available at ASOS.com. Originally launched…

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