Soon, McDonald’s to bring Rubik’s brand to children’s Happy Meals

Reading Time: < 1 minute Post Views: 3,171 The Smiley Company and McDonald’s joined hands for a promotional licensing deal. As per the agreement, The Smiley Company will bring the Rubik’s brand to children’s Happy Meals across Europe, the Middle East, Africa and North America. According to a report in the License Global, The Marketing Store brokered the deal on behalf of McDonald’s. “From the robust mini Cubes and the unique Rubik’s Cube-shaped Happy Meal box to the TV ads and bespoke games created for the Happy Studio app, every aspect of the promotion has…

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