Continuing success for Masha and the Bear as season three arrives in Italy

Maurizio Distefano Licensing (MDL), which manages licensing for the Masha and the Bear brand in Italy and Switzerland, has welcomed the arrival of series three of Animaccord’s hit pre-school property on one of the country’s leading kids’ television channels. Season three of Masha and the Bear premiers on Rai YoYo, the free-to-air kids’ TV channel owned by the Italian public broadcasting group RAI, on 7 June. A special edition of the popular Rai Ragazzi show, La Posta di YoYo, which previews the new series of Masha and the Bear, will…

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